Pricing Manager

2 weeks ago

United Kingdom EFI Full time

Global Pricing Manager – EFI Inkjet EFI is leading the transformation from analog to digital imaging with scalable, digital, award-winning products. EFI develops breakthrough technologies for the manufacturing of signage, packaging, textiles, ceramic tiles, and personalized documents, with a wide range of printers, inks, digital front ends, and a comprehensive business and production workflow suite that transforms and streamlines the entire production process, increasing your competitiveness and boosting productivity.
EFI is hiring a new role for a Global Pricing Lead to optimize pricing structures to maximize revenue, market share, and profitability across both new (equipment, services, ink) and emerging business models (software). The role requires a combination of analytical skills, market understanding, and strategic thinking.
Job Title: Global Pricing Manager
Reporting to: Group CFO
Job Overview: As a Pricing Leader, you will be responsible for developing and executing effective pricing strategies to drive revenue growth & enhance profitability. You will analyze market trends, competitor pricing, & customer behavior to recommend and implement pricing models and processes that align with the company's business objectives. Position reports directly to the EFI Inkjet CFO & works closely with the Inkjet COO, corporate FP&A, and other functional leaders.
Key Responsibilities:
# Develop Pricing Strategies and Policies:

Conduct thorough market analysis to understand industry trends, customer preferences, and competitive landscape.
Collaborate with cross-functional teams to align pricing strategies and policies with overall business goals.
Supporting pricing strategy on alternative business models include alternative capital financing, bundling of full lifecycle deals, as well as emerging Software business models.
Focus on existing business models of capital equipment and related aftermarket (Ink, Service)
# Price Optimization:

Utilize data analytics and implement pricing tools to optimize product and service prices, ensuring competitiveness and profitability.
Implement dynamic pricing strategies based on market conditions, demand, and other relevant factors.
# Competitor Analysis:

Monitor and analyze competitor pricing strategies and market positioning.
Provide insights and recommendations based on competitive intelligence to stay ahead in the market.
# Cross-functional Collaboration:

Work closely with Sales, Marketing, Finance, and Product teams to ensure pricing strategies are implemented that are aligned with overall business objectives.
Provide guidance on pricing implications for new product launches and promotions (as well as lifecycle management).
# Performance Monitoring:

Establish key performance indicators (KPIs) to measure the effectiveness of pricing strategies.
Regularly analyze and report on pricing performance, making adjustments as necessary.
# Price Negotiation:

Support sales teams in pricing negotiations with key clients and partners as requested.
Develop guidelines and training programs to enhance negotiation skills within the organization.
# Regulatory Compliance:

~ Stay informed about industry regulations and ensure pricing strategies comply with relevant laws and standards.

Qualifications and Skills:
Bachelor’s degree in business, Finance, Economics, or a related field. Master's degree is a plus.
Proven experience in pricing strategy, preferably in a global role and in technology and industrial manufacturing/capital goods businesses.
Strong analytical skills with proficiency in data analysis tools.
Excellent communication, influencing, and presentation skills.
Ability to collaborate with cross-functional teams including Sales, Service, and Product Management
In-depth knowledge of market dynamics and competitive landscapes.
Expertise in software pricing would be a plus.


Preferred locations: Seeking candidates to be attached to one of our primary global locations, preference for Castellon, Valencia, Spain; other locations considered for exceptional candidates. Hybrid working model in place.

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