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PPC Manager/senior Manager
2 months ago
Position: PPC Manager Location: They are seeking a talented PPC Manager to join their team in Wakefield and drive the success of their digital advertising efforts.
Role Overview: We are looking for a skilled PPC Manager who excels in both strategic planning and hands-on project management. In this role, you will be responsible for developing, executing, and optimizing PPC campaigns that align with our client’s business objectives. You will manage projects from start to finish, ensuring high performance and effective results.
Campaign Strategy: Create and execute comprehensive PPC strategies across platforms such as Google Ads, Bing Ads, and social media to achieve maximum ROI.
Project Management: Oversee the entire lifecycle of PPC projects, from initial planning to final delivery. Ensure projects are completed on time, within scope, and on budget.
Performance Analysis: Track, analyze, and report on campaign performance, using insights to drive data-informed decisions and improvements.
Budget Management: Efficiently manage PPC budgets to ensure optimal allocation and high returns.
Partner with creative, content, and analytics teams to ensure seamless campaign execution and alignment with overall marketing goals.
Market Research: Stay informed about industry trends and competitor activities to identify new opportunities and potential challenges.
Demonstrated experience in PPC management, including proficiency with Google Ads and Bing Ads. Project Management Skills: Strong project management capabilities with a proven track record of delivering projects from start to finish.
Excellent analytical skills with experience using tools like Google Analytics to measure and enhance campaign performance.
Communication: Outstanding verbal and written communication skills, with the ability to convey complex data in a clear and concise manner.
Technical Skills: Proficiency in PPC tools and platforms, coupled with a solid understanding of SEO and digital marketing best practices.
Relevant degree or equivalent professional experience in marketing, advertising, or a related field.
