Marketing Manager

4 weeks ago

London, United Kingdom Grant Thornton (UK) Full time

Marketing Manager - Lawyer Channel, Insolvency, Forensics & Restructuring page is loaded Marketing Manager - Lawyer Channel, Insolvency, Forensics & Restructuring
Apply locations London time type Full time posted on Posted Yesterday job requisition id R1032723 More than you expected
Grant Thornton UK LLP is part of a global network of independent audit, tax and advisory firms, made up of some 58,000 people in over 135 countries. We're a team of independent thinkers who put quality, inclusion and integrity first. Personal, proactive, and agile. Every day our teams help people in businesses and communities to do what is right and achieve their goals.
The M arketing M anager for the La wyer C hannel market is a key role in the IFR team, responsible for developing and executing the marketing strategy for the target segment of legal professionals. The core focus of this role is to increase awareness of the Firm’s brand, and engagement and loyalty of the lawyer channel, ultimately to generate leads and revenue for the business .
The Marketing Manager will create, develop and implement a marketing strategy in alignment with the broader Insolvency, Forensic & Restructuring (IF&R) marketing strategy and in collaboration with the lawyer channel Business Development (BD ) team’s go-to-market priorities. The M anager will also have the opportunity to collaborate across the Firm and with the central enablement teams (content, digital, social, design), for support in delivering on the strategy. We’re happy to talk flexible working and consider reduced hours and job shares, we’ll support you to balance your work and life.
As the Marketing Manager – Lawyer Channel within our Insolvency, Forensics & Restructuring team you will:

Set and monitor goals and KPIs to lead, define and implement the marketing plan for the lawyer channel market, aligning it with BD and overall business objectives and customer needs
Conduct market research to ensure ongoing effectiveness of service line marketing activity; Manage the marketing budget for the lawyer channel market, allocating and optimising the resources across different marketing channels and activities. Monitoring and reporting on ROI and effectiveness of spend against marketing campaigns and initiatives
Oversee the planning and execution of various events for the lawyer channel market, such as webinars, seminars, conferences and networking events
Lead and mobilise a team of marketing professionals who support the marketing activities for the lawyer channel market. Provide guidance, feedback and coaching to the team members, while evaluating performance and development
Joining us as a Marketing Manager , the minimum criteria you’ll need is to be educated to degree level or equivalent and hold a marketing qualification i.e. CIM Post-Graduate Diploma if not part of degree education . L egal sector marketing experience is highly desirable although other professional services sector experience will be considered.
It would be great if you had some of the following skills, but don’t worry if you don’t tick every box, we’ll help you develop along the way.

A creative, analytical and strategic thinker with the ability to challenge the status quo and develop and execute innovative and effective marketing campaigns and initiatives.
Proficient in using various marketing tools and platforms, such as CRM, email marketing, social media, web analytics, and content management systems.
Leadership, teamwork, and project management skills, with the ability to lead and inspire a team of marketing professionals, and to manage multiple tasks and deadlines.
Building an inclusive culture, where we value difference and respect our colleagues helps our people to perform at the best of their ability and realise their potential.
The things you do, and the people you’re with outside of work matter, that’s why we’re happy to look at flexible working options for all our roles, and we’ll always do our best to keep your work and life in balance.
From secondments, to fundraising for local charities, or investing in entrepreneurs in the developing world, you’ll be giving back to society. Marketing Senior Manager - Insolvency, Forensics & Restructuring
locations London time type Full time posted on Posted 14 Days Ago Forensics Contentious Valuations Associate Director
locations 2 Locations time type Full time posted on Posted 30+ Days Ago Operational Deal Services Manager
locations 7 Locations time type Full time posted on Posted 8 Days Ago The things you do, and the people you're with outside of work matter, that's why we're happy to look at flexible working options for all our roles, and we'll always do our best to keep your work and life in balance. Everyone has an immediate right to request a flexible arrangement through our flexible working policy. Read more about our approach to flexible working.
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