Performance Marketing Manager

2 weeks ago

Sunderland Tyne and Wear, United Kingdom Nigel Wright Recruitment Full time
Job Description

The Company:

Delighted to be working with a reputable, well-known consumer services business in the region looking to expand their marketing team.

This is a new role within a newly appointed marketing team, looking to enhance the overall digital experience for the end-consumer.

The Role:

  • To drive efficient traffic and sales growth by executing spend and campaigns across key digital performance channels including social, display, PPC & affiliates
  • Produce daily reporting of KPIs to identify issues and opportunities for growth
  • Communicate KPIs with key stakeholders
  • Keep pace with social, search engine and PPC industry trends and developments
  • Monitor and evaluate search results and search performance across the major search channels.
  • Developing and managing digital prospecting and remarketing campaigns
  • Managing budgets and campaigns across all digital channels to drive strong return on investment
  • Implementing marketing automation and lead generation strategies
  • Staying updated with the latest performance marketing trends and technologies

The Person:

  • Have the ability to mould and adapt very quickly, looking for someone that is able to come in with a fresh, progressive and adaptable mindset.
  • Ability to work in a fast paced environment, dynamic, work within a close team to drive results and achieve success.
  • Commercially focussed, not afraid to ‘get stuck in’, able to deliver feedback on KPI’s, and work within a technical and analytical mindset.
  • Ability to process data, commercially driven, a strong digital understanding and savvy mindset.
  • Agency, B2C, Consumer background is preferred – able to work at pace, ambitious, consumer focussed with a service excellence mindset.
  • Prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media, and other digital channels, also solid expertise in campaign and channel analysis and reporting, including Google Analytics experience.

How it looks:

  • 4 days on-site, 1 day working from home
  • Flexible working hours
  • Great team spirit, values driven culture and progressional growth opportunities

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