Senior Marketing Executive

2 weeks ago

United Kingdom Tearfund Full time

Senior Marketing Executive (Advocacy)
(2902)
We're looking for a marketing & communications professional passionate about mobilising Christians and Churches to join with Tearfund in standing with and speaking up for those who live in extreme poverty in order that they may fulfil their God-given potential. Is that you?
Our vision is to grow a global community of people who want to enter into a whole-life response to poverty with help from Tearfund. They will be invited to give, pray, campaign, volunteer and make lifestyle changes, according to how they feel challenged to respond. We have a ministry to inspire and help people to live generously – in every sense of the word. 
The purpose of this role is to develop and manage Tearfund's advocacy product portfolio in a way that engages supporters (individuals and churches) in meaningful advocacy activities aligned to Tearfund's work as part of their whole life response to poverty, delivering against Tearfund's advocacy targets and strategies.
The postholder will work alongside a fundraising marketing team working on our four key fundraising domains (acquisition marketing, retention marketing, church & community engagement, legacy & in memory fundraising) and will lead on developing new and existing campaigning initiatives, appeals and projects that will both integrate and fit alongside our other marketing activities.
Key areas of focus for the postholder would be:
Generating and leading on the exploration of ideas for various advocacy marketing / movement-building activities
Leading on new and existing advocacy marketing appeals and projects
Lead on the monitoring of campaign and project performance including Key Performance Indicators (KPIs).
Liaising with internal and external suppliers and stakeholders
Do you have the following experience?
An experienced marketing professional with an understanding of the charity sector
A passion for, and experience in, recruiting, inspiring, resourcing and mobilising activists 
Multi-channel marketing experience across a variety of media channels including direct mail, press and digital channels
Experience of working with creative agencies and external suppliers
Do you have the following skills?
Strategic thinking, and desire to drive forward new ways of doing things.
Ability to influence and work alongside senior stakeholders
Excellent oral and written communication skills with ability to write reports and creative briefs
Ability to collaborate effectively with a variety of stakeholders 
If that's you, then we would love to hear from you All applicants must be committed to Tearfund's Christian beliefs.
Please note: This is a full time permanent role at 35 hours per week. Flexible working patterns can be considered.
We particularly welcome applications from people with disabilities and those from Black, Asian or Minority Ethnic (BAME) backgrounds (in our UK workforce) as these groups are currently under-represented at Tearfund.
Hybrid Working: This role is eligible for hybrid working and you will be required to work from a designated Tearfund office and from your home by agreement with the line manager.
The recruitment process will include specific checks related to safeguarding. In addition, personal identification information will be submitted against a Watchlist database to check against criminal convictions as a counter-terror measure.
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