Sales/marketing manager

2 weeks ago


London, United Kingdom Adyen Full time

Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.
Digital Marketing Manager
Adyen is looking for a data-driven, proactive and collaborative digital marketing manager. This role will work from our London office and report directly to the UK Head of Marketing.
The digital marketing role is focused on driving impact for Adyen’s acquisition efforts of new customers through marketing. In this role, you’ll be responsible for planning, setting up and optimizing targeted digital marketing campaigns across owned and paid channels.
The ideal candidate is experienced with B2B performance marketing and fluent in working with revenue-based goals. This is a matrixed role collaborating across the UK and Global Marketing teams to optimize Adyen’s impact through paid and owned media. Work closely with the global acquisition marketing team to implement and drive strategies to generate sales accepted opportunities.
Broader understanding of other acquisition channels such as SEO and Paid Social.
Help the demand generation team to plan, activate and execute campaigns.
Leverage analytics tools such as Salesforce and Google Analytics to determine effectiveness of campaigns across all channels
Help with the localization and optimization of the local web pages including landing page creation.
4-5 years of experience in a digital marketing role focused on driving the acquisition of net new customers. B2B marketing experience is a plus.
~ Data-driven, analytical mindset. Experience in working with data-driven optimizations.
~ Fluent spoken and written English is a requirement
~ Ability to travel internationally 15%+

Our Diversity, Equity and Inclusion commitments
This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. This role is based out of our London office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles.
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