Marketing Specialist

2 weeks ago

London, United Kingdom Female Invest Full time

Job Description Do you thrive in a fast-paced environment and are you passionate about implementing email marketing campaigns and automation strategies to drive growth and conversion rates for a fintech startup?With paying members in over 100 countries and $12 million in venture capital funding to date, we are rapidly expanding our subscription-based learning platform and community. We want to become the world's biggest finance universe for women, with plans to integrate a trading platform so our members can invest directly through us.

We are seeking an experienced Email Marketing Specialist to join our growth team in either London or Copenhagen . As an Email Marketing Specialist, you will play an important role in enhancing conversion rates, and overall customer experience through targeted email campaigns and automation strategies. will directly impact our growth, helping us achieve our vision of becoming the world's largest
financial universe for women.

Collaborating with cross-functional teams, including creative and marketing to develop and execute high-performance campaign send-outs on email, push and in-app.
Analysing audience insights and data to drive current and future campaigns, as well as automated email flows.
Planning, executing and reporting on one-off experiments and continuously a/b-testing.
Staying up-to-date with best practices within email marketing, push notifications, and SMS to actively seek out chances to test and optimise campaign effectiveness.
Minimum 2 years of experience in managing email marketing and automation initiatives, preferably in an agency or in-house setting.
Deep understanding of segmentation, customer data, and how to use it for automated purposes.
Deep understanding of automation tools like Zapier, and how to work cross-channel with email marketing.
Establishing seamless cross-functional collaboration with creative, and content
Long-term success:
~ Please submit your resume and cover letter with the subject “Email Marketing Specialist”

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