Brand Manager

2 months ago


London, United Kingdom Tropicana Brands Group Full time

Do you want to lead one of the most iconic drinks brands in the world, and lead an exciting transformation that will change the way the brand and category is perceived?


We’re on an exciting journey, from being a leading juice business to becoming the undisputed European leader in fruit-based beverages, with a clear purpose of nourishing and delighting our consumers everyday, everywhere, one sip at a time.

Critical to achieving this vision is revitalising the core breakfast heartland especially with Tropicana, as well as opening up new occasions for juice-based beverages throughout the day across our great portfolio of brands – Tropicana, Naked, Copella.

At the heart of our growth strategy is a focus on consumer-obsessed brand building; Strengthening the connection consumers have to our brands to in turn drive brand fame and accelerate penetration and share.


Tropicana Brands Group UK is now looking for The Naked and Copella Marketing Brand Manager.


Working as part of a relatively small and entrepreneurial brand and insights team, you’ll play a crucial role in growing two distinctive challenger brands ; helping to transform penetration, share, and brand equity and in turn drive financial growth.


We’re looking for someone who is passionate about consumers, brand, and full of ambition and passion. You’ll be digitally native, business savvy, and count communication skills and an ability to enthuse others as one of your key strengths. If you’d relish the opportunity to work on such an incredible brand and love a challenge, then please get in touch



Principle Accountabilities of the role :


  • Lead the growth strategy for Copella, with full brand management responsibility and a focus on activation and renovation
  • Own Copella's performance, working closely with insights team and category to be one step ahead on performance, drivers, and proactively recommending interventions & ensuring actionable insights are fed back into the business as required.
  • Develop smart resourceful ways to drive talkability and trial of Copella in ways that generate outsized impact, with particular focus on PR and social media. You will also partner with the head of social and digital and the shopper marketing teams in the ideation and execution of cultural head-snap content moments for the brand.
  • Support the innovation and renovation pipeline on Naked and Copella, with particular focus on distinctive propositions that build each brand's unique positioning
  • Build and maintain relationships with key stakeholders to ensure efficient use of resources and maximum impact of activities



This list covers the main duties you will undertake but other duties will be required and added to as

required to meet project and business needs. Flexibility to support the business is essential to the role.



The candidate successful in the role will :


  • An entrepreneurial self-starter who thrives in a fast-paced environment
  • Creative and full of ideas – you will find innovative and resourceful ways to connect with our consumers and retailers
  • Digitally native, with a passion for building brands into culture.
  • Analytical and performance minded. You will be able to leverage a range of data sources and be able to spot opportunities in data and turn them into action
  • You will be restless to win in the market and deliver top-tier performance. You have an ‘act like it is your business’ mentality and sense of accountability.
  • A great communicator both verbally and in written comms, able to land your key messages and win hearts and minds.
  • You will be able to work well cross functionally. Essential in Tropicana Brands Group is the ability to work across teams with the outcome of winning and flying together.
  • Highly curious, and consumer centric with natural passion for brands, taking a proactive interest in consumer trends and behaviour.
  • You are wired for action, highly proactive, know when to move into execution & act with pace & willing to take some risks
  • Experienced in managing multiple priorities and brands simultaneously



This role is based in Farringdon and it will be required to come to the office 3 days a week.


Don't hesitate to reach out if there's any question


  • Brand Manager

    1 week ago


    London, United Kingdom Brand Recruitment Full time

    **Brand Manager (Temp), London -** We are working with global experts in their field, to recruit a brand consultant to join their team. If you’re a strategic brand expert and have a passion for ensuring the brand is correctly reflected in all external communication, then this role is foryou! **The Role - Brand Manager** You will be responsible for brand...


  • London, United Kingdom Brand Recruitment Full time

    **Brand and Content Manager, London -** **The Company - Brand and Content Manager** We are delighted to be partnering with a world-renowned Higher education provide on a fantastic opportunity for an established Brand and Content Manager to join their London-based team. Established over 50 years ago, and home to a diverse community of nearly30,000 students...


  • London, Greater London, United Kingdom The Brand Power Company Full time

    We are seeking a talented individual to join our team as a Brand Growth Manager. In this role, you will be responsible for developing and implementing sales strategies that drive revenue growth and brand expansion. With a competitive base salary of £70,000 and uncapped commission, this is an exciting opportunity to join a high-growth company and take your...


  • London, United Kingdom Iconix Brand UK Full time

    ABOUT ICONIX: Iconix International, Inc. is the world’s premier brand management company and owner of a diversified portfolio of strong global consumer brands across fashion, sports, entertainment, and home. **The Role** The **Commercial Brand Coordinator** will support the Operations Director and the wider Iconix EMEA team working across a portfolio of...


  • London Area, United Kingdom Elmwood Brand Consultancy Full time

    Senior Brand Partner RoleWe are seeking a highly experienced Senior Brand Partner to join our team at Elmwood Brand Consultancy.In this role, you will play a pivotal part in shaping our clients' brands and driving business growth through strategic brand management.You will be responsible for leading and collaborating with cross-functional teams, developing...


  • London Area, United Kingdom Elmwood Brand Consultancy Full time

    About the JobWe are looking for a skilled Corporate Branding Expert to join our senior team at Elmwood Brand Consultancy.This is an exceptional opportunity to work on high-profile projects and collaborate with talented professionals who share your passion for delivering world-class branding solutions.Your key responsibilities will include developing and...


  • London, Greater London, United Kingdom The Brand Power Company Full time

    Job OverviewThe Brand Power Company is seeking an experienced Sales Director for Global Brands to join our team in London. As a seasoned sales professional, you will be responsible for prospecting new and existing clients across Europe to educate them about our innovative advertising solutions.This is a fantastic opportunity to work with top-tier CPG, FMCG,...

  • Marketing Manager

    2 weeks ago


    London, United Kingdom Brand Recruitment Full time

    **Marketing Manager, London** **The Company - Marketing Manager** A leading, and award-winning marketing agency are looking for a strategically minded Marketing Manager to join their team. If you have experience with strategies, digital marketing, lead generation, and social media management, then read on! **The Role - Marketing Manager, London** You...


  • London, United Kingdom Brand Recruitment Full time

    **Marketing Manager, Remote -** **The Company - Marketing Manager** Brand have partnered exclusively with a fabulous PR agency who are going through a big period of growth and are on the lookout for a dynamic marketing manager to help their exposure skyrocket! **The Role - Marketing Manager** Joining a small, but growing team, you will work to create a...

  • B2b Account Manager

    1 week ago


    London, United Kingdom Brand Recruitment Full time

    **Account Manager, London ** **The Company - Account Manager** We’ve partnered with a large internationally and global reaching Communications agency to help find their B2B Account Manager to work on and deliver global B2B work for one of the world’s best-known brands and the agencies largest global clients. **The Role - Account Manager** - Day to day...


  • London, United Kingdom Brand Recruitment Full time

    **Digital Acquisition Manager, London -** **The Company - Digital Acquisition Manager** Our client is a specialist global marketing, PR and communications agency based in Central London, which operates in some key B2B arenas. They’re seeking a Digital Acquisition Manager to join their digital team of 15, focusing heavily on PPC campaigns, SEO,and digital...


  • London, United Kingdom Brand Recruitment Full time

    **Senior PR Account Executive/PR Manager, Remote -** **The Company - Senior PR Account Executive/PR Manager** We have partnered exclusively with a fabulous PR agency who are going through a big period of growth and is on the lookout for an experienced PR professional to join their team. This is a supporting role, and a great opportunity! **The Role -...

  • Brand Manager

    1 week ago


    London, United Kingdom Seven Full time

    Our client: - Family business that has turned into trailblazer for their category, consistently innovating and growing. - Dynamic, forward-thinking team that provides autonomy across the company to create an empowered and motivated culture. - Experiencing high growth in the portfolio and requiring a **Brand Manager** to take ownership and lead on the...

  • Brand Manager

    7 days ago


    London, United Kingdom Better Placed Limited Full time

    Our client is a well-known business with a reputation for continuous NPD and innovation. Home to some of the most well-known household name brands, our client is a well-established business and a great place for you to develop your career. The Brand Manager plays a critical role in making things happen, in inspiring, persuading and gaining dedication for...

  • Brand Manager

    2 days ago


    London, United Kingdom Major Recruitment Watford Full time

    Major Recruitment Watford are looking for Brand Managers to work for a global supplements company based in North West London. Our client is looking for someone with a strong understanding and passion for consumer brands and will have the opportunity to work with one of the largest UK Health companies.As a Brand Manager, you will be:Managing and delivering...

  • Brand Manager

    5 days ago


    London, United Kingdom OPRA GROUP Full time

    The OPRA Group has a great opportunity for a Brand Manager to join a great team in the Northwest London office.This is a Hybrid role, 3 days in the office and 2 from home.Role Duties: * Managing and delivering key campaigns and brand partnerships, such as third-party licenced products, brand ambassadors, and charity partnerships. * Print (newspaper) media...

  • Brand Manager

    4 weeks ago


    London, United Kingdom OPRA GROUP Full time

    OPRA have a great opportunity for a Brand Manager, for our client in NorthWest London.Role duties * Managing and delivering key campaigns and brand partnerships: 3rd party licenced products, brand ambassadors, charity partnerships. * Print (newspaper) media buying and campaign management, offline BTL communications, sampling. * Engaging internal teams on...

  • Brand Manager

    7 days ago


    London, United Kingdom Creative Recruitment Full time

    Our client is a successful**AutomotiveCompany** based in **North London** that has a great opportunity for a **Brand Manager** (hybrid working). They are looking for a Brand Manager who has experience in building brands with a passion for motorcycling and experience in Lifestyle/youth brand would be an advantage. You will be responsible for end to end...

  • Brand Manager

    2 weeks ago


    London, United Kingdom Macgregor Black Full time

    **Brand Manager** **Do you have a strong passion for and understanding of Spirits and the drinks market?** **Have you got experience in brand management and the implementation of commercially relevant brand plans across multiple channels?** **Are you highly organised with a keen eye for detail?** **MacGregor Black**is currently partnering with an...

  • Brand Manager

    1 week ago


    London, United Kingdom Resources Group Full time

    **c. £40,000; London/Hybrid/Remote** Join this multi award winning, hugely innovative digital insights provider/strategic consultancy in a key Brand Manager role. This group partners global brands via its international offices by offering an innovative digital approach to capturing consumers’ behaviour, emotion, opinion and desire at scale andrapidly...