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Google Analytics Data Analyst

2 months ago

Edinburgh, United Kingdom iO Associates - UKEU Full time


We are working with a renowned creative agency, they are looking for an experienced Google Analytics Data Analyst who will join their Digital Marketing team in Edinburgh. Knowledge and experience of digital marketing and analytics packages is essential.

Data Analyst - Google Analytics:


You will get the opportunity to work in a fast paced digital environment, learn from the best and work with some of the largest hotel and travel brands in the world.

PERMANENT ROLE, EDINBURGH

Responsibilities:

  • Setup and Maintenance of Google Analytics (GA4) tracking and Google Tag Manager (GTM) setups
  • Setting up conversion and event tracking via GTM
  • Creating and maintaining Looker Studio (Google Data Studio) dashboards
  • Setting up tracking for advertising platforms e.g., Google Ads, Facebook Ads
  • Supporting the account management team with any client queries
  • Keeping up with the industry's latest best practices

Requirements:

  • Good knowledge of Google Analytics, Google Tag Manager, Looker Studio
  • Knowledge of digital marketing methods and channels
  • Analytically minded
  • Have a good understanding of business dynamics
  • An eye for detail and good use of the English language
  • Experience using JavaScript / other scripting languages is a plus

Benefits:

  • Competitive salary
  • Profit share scheme
  • Pension scheme & Life insurance
  • Ability to grow your role and mould it into something you're passionate about
  • Flexible working, city centre location, social events, and much more.