PR Senior Account Manager

2 weeks ago


London, United Kingdom Tin Man Full time

The Team

Tin Man is an award winning PR and communications agency based in the heart of London.


Our 50-person agency who work with the leading household brands boasts a wealth of talent from strategists and creatives, to campaign managers and publicists, to social and influencer experts and content creators. We have a fast-paced but fun and supportive culture (ask around) because we care about our people. We also have an active DI&B programme, ‘DANDI,’ and an award-winning mental health initiative, ‘Hearts & Minds’. We offer a hybrid working week and a range of competitive benefits (see final page).


The Role

We are currently seeking Senior Account Manager or an established Account Manager with experience in Consumer and Entertainment PR. The ideal candidate will have:

  • Proven experience in PR, ideally in the consumer lifestyle, Entertainment or FMCG sector.
  • Excellent written and verbal communication skills with extensive experience writing creative and eye-catching press releases.
  • Existing relevant media contacts within the consumer industry is desirable.
  • Day to day campaign management and managing junior members of the team.


Responsibilities

  • A deep understanding of your clients, extending beyond the functional fundamentals (products/services, competitors, category, media etc.)
  • Forming strong relationships that enable you to judge how your client is feeling – even if that means reading between the lines
  • Provide effective counsel, using your expertise, experience, and knowledge to advise the best course of action and accurately manage expectations
  • Troubleshooting and navigating campaign curveballs in a proactive, solutions focussed manner.
  • An effective campaign manager, taking a bird’s eye view of accounts to keep clients happy whilst keeping one eye on the detail to ensure the smooth running of all projects
  • Committed to delivering great work.


Skills & Experience

  • Excellent writing skills, with the ability to adapt writing to suit different audiences
  • Great attention to detail, must be able to spot spelling mistakes or grammatical errors
  • Passion for media relations across a variety of sectors e.g. national news, consumer lifestyle, regional, parenting etc. with great media contacts
  • Tenacious approach to media sell-ins with experience drafting media strategies and sell-in plans, managing sell-ins and driving media outreach. The candidate will have an excellent understanding of the media landscape
  • Experience working with talent/ influencers / their agents including the briefing process
  • Good understanding of the influencer landscape and influencer marketing channels
  • Aptitude for building client relations that comes from experience being client-facing – including an understanding of how to manage tricky client situations
  • Good communications and interpersonal skills at every level, and a high regard for confidentiality when needed
  • Creative thinking skills to identify proactive ideas, newsjacking opportunities, press office tactics and influencer activations. The candidate will also proactively contribute to brainstorms for bigger campaign activations/ ideation
  • Great organisational skills, being able to juggle lots of different actions day-to-day across varying accounts
  • Strong IT skills across Microsoft Outlook, Word, Excel and Powerpoint – we use MacBooks at Tin Man
  • Experience working on both big, multi-layered brand campaigns as well as running press offices. Experience with news generation campaigns is preferable (including crafting research questions, managing radio days)
  • Agency environments can be fast-paced and full-on, so the ability to work well under pressure and previous experience working in a fast-paced, agency environment (or similar) is essential
  • Essentially, we’re looking for someone smart, organised and driven - with a proactive attitude who is not afraid to roll their sleeves up and get stuck in



Our Values

We’re proud of our dynamic, fun, friendly and supportive culture – and it’s important that all of our employees believe in our values and demonstrate these through their behaviour. As such you’ll be expected to exhibit:

  • Inclusivity: we’re a non-judgmental, supportive bunch and we care about our team, our clients and our work. We share our highs (and lows), embrace the strength in our differences and empower each other to thrive both in and out of the office
  • Insightfulness & creativity: we’re known for our award-winning, creative thinking which is always rooted in insight. This shows up as a focus on finding imaginative ways to solve any problem
  • Tenacity: We never stop at the first knockback. We have an inherent desire to keep going until we have delivered the best result
  • Nimbleness: We’re quick thinking and quick acting and go about our work with the minimum of fuss. Being independent, our entrepreneurial spirits flourish and we’re open to changing course, systems or approach where there’s a better way forward
  • Passion: We have fire in our bellies, and we put our heart and soul into everything we do
  • Enterprise: We have an innate drive to continually learn, develop and innovate
  • Straight-talking: We’re no drama, easy-to-work-with and honest. We get straight to the heart of the matter - we neither avoid, hide or elaborate anything that needs to be addressed


Due to the high volume of applications, we can only contact those shortlisted for the role


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