Digital Marketing Manager

2 weeks ago

Hertfordshire, United Kingdom Profiles Creative Full time

We are looking for a creative & strategic Digital Marketing Manager to join this leading Health & Beauty focused design agency based in the heart of Hertfordshire



We are seeking an experienced B2C Digital Marketing Manager to lead strategy & activation across a portfolio of large retail clients within the health & beauty space


.
This role involves developing engaging brand & content strategies, boosting audience interaction, managing online communities, and overseeing promotional campaigns across social media platforms (organic & paid), PR, and ATL campaign opportunitie


s.
This is a fantastic opportunity to be the voice of Digital Marketing throughout the agency at all levels – working with and advising both clients and colleagues on best practi


ce.
This role is based 4 days onsite - St Albans HQ. 1 rem

ote.Competitive, negotiable salary on of


fer.
The


  • Role
    Develop, implement, and optimize integrated social media strategies that align with overall business and marketing objectives (80% organic & 20%
  • paid).Oversee and manage key social media channels (Facebook, Instagram, TikTok) including content creation, scheduling, and engag
  • ement.Monitor performance to ensure each channel’s growth and engagement targets are met. Lead the planning and execution of digital campaigns, product launches, events, and promo
  • tions.Oversee the development and execution of PR strategies, including writing press releases, media outreach, and building key relationships with journalists and influe
  • ncers.Collaborate with internal stakeholders to develop high-quality, engaging, and on-brand content for social media cha
  • nnels.Stay up-to-date with industry trends, emerging technologies, and best practices to keep our strategies fresh and innovative, ensuring clients stay ahead of the compet
  • ition.Manage marketing budgets, track campaign performance, and provide senior management with insights and recommendations for future marketing invest
  • ments.Champion digital best practices within the company and in client meetings, promoting a culture of creativity, data-driven decision-making, and continuous lea


rning.
The


  • Person
    Ideally at least 4-5 years in a B2C Digital Marketing role (agency or in
  • -house).In-depth knowledge and experience in social media management is es
  • sential.Experience in paid advertising, influencer partnerships, SEO, and copywriting best pr
  • actices.Strong written and verbal communication skills, with the ability to craft clear, compelling, and targeted messages for diverse au
  • diences.Ability to think strategically, develop actionable plans, and translate marketing goals into effective digital init
  • iatives.Experience managing multiple projects simultaneously, prioritizing tasks, and meeting deadlines in a dynamic envi
  • ronment.Comfortable analysing performance data, using insights to optimize campaigns, and presenting findings to clients and interna
  • l teams.A passion for ideation and pushing the boundaries of creativity in digital marketing to engage and captivate au
  • diences.Familiarity with social media management tools, analytics platforms, and content management systems Hey Orca, Canva, Meta B


usiness.

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