Product Marketing Manager
3 weeks ago
Product Marketing Manager
Salary: £65,000 to £75,000 DOE + Package
Location: Nottingham, on-site 3 days per week
Our client, a market-leading, global manufacturer of capital equipment to a variety of industries, is looking for a technically-minded product marketing manager to own one of their top-performing product lines.
This is an exciting opportunity to not only market the product but also to be an active participant in the future development of the product, acting as a conduit between the customer and the product development teams.
What you'll need:
- 5+ years of product marketing experience in a B2B engineering company.
- Strong commercial awareness and the ability to think strategically about product and business issues.
- Credible technical understanding and knowledge, alongside an understanding of technical specifications and documentation.
- Previous experience of working in a large, multi-national corporation and communicating with stakeholders at all levels.
- Strong decision-making skills when evaluating new and existing product ideas; and able to validate why certain product ideas have higher potential than others.
- Excellent communication skills with the ability to work in a multi-disciplinary team including sales, marketing, R&D and Advanced Manufacturing.
It would also be advantageous to have:
- Product experience within an engineering solution, including mechanical, electrical and software elements.
- Experience of a gated development process (such as stage gate or phase gate).
What you'll be doing:
- Managing front-end product marketing activities, including Voice of the Customer interviews and future concept development.
- Creating value proposition messaging and materials and working closely with marketing and sales to deliver messaging to end users.
- Developing the strategic marketing plan for your product, including market segmentation, functional requirements, positioning and pricing strategies.
- Acting as the subject matter expert for your product and identify disruptive technology and business opportunities.
- Translating market and customer needs into innovative solutions.
- Communicating frequently with the sales force and generate useful tools to aid them in the sales cycle.
To Apply
This is an excellent opportunity in a challenging, fast paced and dynamic business. Interested parties should apply accordingly or contact Mike Pritchard-Howarth in the first instance for a confidential conversation. Contact details can be found via the Newman Stewart website.
About Us
Newman Stewart is a boutique executive search firm, delivering high-performing candidates to high-profile and mission-critical assignments. With a proven track record of success globally, we are the recruitment partner of choice to many blue chip, medium and small organisations, providing Executive Search, Management Selection and Psychometric Assessment Services to its clients.
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