Digital Communications Executive
2 weeks ago
Reporting to: Marketing Manager
Location: Worcestershire County Cricket Club, New Road, Worcester, WR2 4QQ
Contract term: Permanent contract to start as soon as possible
Background:
Worcestershire County Cricket Club is one of the 18 major county cricket clubs which make up the England and Wales Cricket Board. We play to the highest level of professional cricket with a history stretching back over 155 years.
Our vision is to become Worcestershire's premier destination for live sports, entertainment & hospitality, whilst providing great experiences for everyone who comes to New Road.
We are passionate about our people and strive to make our working environment a welcoming and inclusive one, fuelling ambition with opportunities and support to help our people achieve their personal and professional goals. Our values of Trust, Inclusiveness, Kindness, Resilience and Togetherness, resonate across everything we do at the Club and define our culture and behaviours.
Purpose of the Role:
An exciting opportunity has arisen for an experienced Digital Communications Executive to join our team at Worcestershire County Cricket Club. The successful candidate will be tasked with creating engaging Women's Rapids content across our platforms, venue and event promotion and assisting with the delivery of the Club's communications strategy.
Key Duties and Responsibilities:
• Creating engaging Women's Cricket content across Worcestershire's social channels, including Twitter, Facebook, YouTube, WhatsApp, and Instagram.
• Creating engaging Conference & Venue, Premium Hospitality, and Events and Concerts content across Worcestershire's social channels, including Twitter, Facebook, YouTube, WhatsApp, and Instagram.
• Producing engaging video content for the above social channels.
• Developing a content calendar and scheduling posts.
• Developing website content with a focus on SEO optimisation.
• Creating targeted emails and newsletters for defined audiences.
• Leveraging content across digital channels to create opportunities to showcase Club partners and sponsors, maximising the commercial opportunities.
• Monitoring social media analytics and Google Analytics to measure the reach of content, using an insight-led approach to shape content plans.
• Supporting the Marketing Manager on matchday delivery, including social media coverage, media liaison and fan engagement.
• Working with the wider Commercial team to produce printed and digital promotional material for major Club events, Conferences & Venues, Premium Hospitality and Events and Concerts.
• Building relationships with key stakeholders within the club, including the playing squad.
• Providing general support to the Marketing & Communications department.
• To ensure the Club's equality, diversity and inclusion policy and standards are always
upheld and always abide by the Club's code of conduct.
• To ensure the Club's safeguarding policies and procedures are adhered to at all times
including adherence to the staff code of conduct and consistently advocating the safeguarding of children, young people and adults at risk at all times. Appropriate consideration must be given to safeguarding in all activities and decisions which are undertaken.
• Take on any other responsibilities or tasks that are within your skills and abilities whenever reasonably asked.
Other responsibilities:
We expect all of our people to demonstrate and promote our values at all times to ensure Worcestershire County Cricket Club's brand is always held in the highest regard both internally and in public. It is expected that you will:
• Greet any directors, employees, members, spectators, customers, sponsors and visitors to the Club in a friendly manner and assist them in any way required;
• Contribute positively at all times to a pleasant and friendly atmosphere throughout the Club.
• Comprehend and adhere to relevant Club standards, rules and regulations, and policies and procedures relating to health & safety and financial management and control.
• Commit to, deliver and help maintain a strong team ethic and to promote the club values.
• Maintain high personal standards of appearance and behaviour to fulfil the purpose of a role model to the players as well as representing the Club and projecting the right image at all times and to work at all times in a professional manner.
The nature of our work and the size of our team here at Worcestershire County Cricket Club requires everyone to be flexible, willing and an excellent team player.
This Job Description is not an exhaustive list of tasks but represents the key duties and responsibilities required by the role. You may be required to take on such reasonable additional or other responsibilities and tasks as we need from time to time.
The closing date for applications is Monday 16th December 2024.
Worcestershire County Cricket Club recognises the positive value of diversity, promotes equality and challenges discrimination. We welcome and encourage job applications from people of all backgrounds.
The Club is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment.
Requirements
Essential Criteria:
Qualifications:
A degree in digital media or equivalent
Knowledge and skills:
Knowledge of Adobe Creative Cloud
Understanding of current digital trends
Ability to work to deadlines
Ability to thrive under pressures of live sporting events
Full UK driving licence and ideally you will have your own transport
Experience
Digital content creation & filming experience
Personal Qualities:
Strong communicator who is confident working with a range of stakeholders
Works well both as part of a team and individually
Exemplary attention to detail
You will need to have the Right to Work in the UK or be able to obtain this by the start date. Unfortunately, we are unable to offer visa sponsorship for this role.
Desirable Criteria:
Knowledge and skills:
Keen to learn and develop a career in the sporting media, journalism, filming, digital world.
Knowledge of Cricket
Knowledge of CMS
Experience of email automation platforms
Experience with social media monitoring and scheduling tools
Experience:
Experience of working in a sporting environment
Benefits
Hours, benefits and salary:
• This is a full time role working 35 hours per week over 5 days. This will include working some evenings and weekends, particularly during the Cricket season.
• Circa £25,000 per annum
• Contributory pension scheme
• Death in Service Cover
• Paid time off at Christmas
• Paid day off for your Birthday
• Access to Pluxee employee benefits and discount platform
• Employee Assistance Programme
• Free city centre parking
• Stunning city centre location with iconic cathedral view
• Complimentary tickets for various Sports venues across Worcester.
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