Golf Industry Sales Executive and Account Manager

4 weeks ago

Watford, United Kingdom JS International Ltd Full time

We are a leading Golf Brands distributor in Europe. Currently recruiting for a Sales and Marketing Executive in Watford to work with our team

1)To phone regularly ,manage & grow a database of buying trade customers

2)To meet targets set for buying customer list reviewed on a quarterly basis

3)Proactively look for new customers and meet/exceed targets set for new customers

4)To liaise with Trade/Consumer golf magazines to ensure that articles are submitted on a regular basis for features to ensure that JSI brands and products are marketed effectively and also regular digital marketing

5)Social Media Marketing Across Twitter, Instagram, Facebook & Linkedin

6)AMS Amazon Marketing

7)To work with marketing teams of Online Retailers to promote our brands

8)Regular sales & marketing reports to be sent to sales director

9)Any other tasks requested by the directors

Job Specification:

Selling - full range of golfing products

Sell to - Pro shops, retailers - basically any business that sells golfing gifts and products so fairly wide open

Levels - owners, managers, DM's

Split 60% Existing 40% new

Leads - They will be given approx. 300 accounts to manage and look after

Lead time - normally very quick turnaround

Accurate reporting of weekly figures

Territory - Internal role but calling clients throughout the Europe & other parts of the world

Average order value - very varied £100 - £1000s

Person Specification:

Understanding of golf and golfing products

Relationship builder - not hard seller

Looking for someone to drive their business forward

Must be able to commute on a daily basis to Watford (8-5 hours Mon-Fri)

Excellent written skills

Excellent communication skills - articulate and well spoken

Methodical approach to sales

Attention to detail

Must have the ability to open and close doors without being pushy

Target driven

Enthusiastic

Friendly can-do attitude

Most Important Thing:

Understanding of golf as a whole

Relationship / Rapport builder

Looking for someone to drive business forward

Marketing Responsibilities

Work closely with directors to create a marketing plan for the calendar year that will effectively increase brand awareness and sales of both trade accounts and end consumers.

Negotiate with trade and consumer publications for the best possible rates and editorial features that include a mix of both online and offline advertising.

Build relationships with editors to help increase brand presence in several publications.

Liaise with the in-house graphic designer to create adverts for the year for a number of different brands.

Produce monthly press releases to send to trade and consumer magazines for optimum exposure of JS Internationals brands.

Update the website with information and PR.

Knowledge of SEO would be beneficial to increase the companys website traffic and presence on search engines.

Create PPC and Amazon advertising campaigns.

Post regularly onto the companys social media platforms and create adverts at key times of the year.

Look after the invoicing and track success of marketing campaigns.

Take control of any ad hoc marketing work that needs to be carried out throughout the year.


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