Junior CRM Executive

7 days ago

Fleet, United Kingdom Fynity Full time
Junior CRM Executive - B2BAre you a CRM enthusiast with a knack for driving B2B marketing strategies? Join a forward-thinking company on its mission to revolutionise how the world works. With a period of dynamic growth and exciting strategic developments, this is your chance to take your career to the next level.The RoleWe’re looking for a Junior CRM Executive to join a leading SaaS organisation and elevate their B2B marketing initiatives. In this role, you’ll be at the forefront of CRM strategy execution, ensuring seamless customer journey management and maximizing sales potential. You’ll work closely with sales and marketing teams to optimise campaigns, implement automation, and analyse performance metrics.This is a hybrid role where you’ll be required in the offices 2-3 days a week, with the remainder working from home.Key Responsibilities of a Junior CRM Executive – B2B
  • Develop and execute B2B CRM strategies, enhancing demand generation and pipeline growth.
  • Manage segmentation, targeting, and personalisation for lead nurturing and conversion.
  • Optimize email deliverability, list health, and engagement metrics.
  • Design automated workflows, including lead scoring and drip campaigns.
  • Align CRM initiatives with business goals, focusing on customer journey mapping and sales processes.
  • Analyse campaign performance using data-driven insights to refine strategies.

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