Paid Media Manager
2 months ago
Paid Media Manager
£50,000 + Package
Chester (Hybrid: 4/1 plus flexible working)
The Brand
- Iconic brand name, developed over the past 20+ years. £ Multi-Million turnover.
- Uniquely themselves. They have stayed true to their core brand identity to stand the test of time and become market leaders.
- Huge international expansion into the US and Europe.
- Growth firmly on the agenda including expanding their product and service offering, further international growth and new brand acquisition.
- Excellent reputation for quality and exceptional customer experience. Keeping customers at the centre of everything they do and deliver.
- Fantastic reputation from employees. Known for their positive culture.
A really interesting and challenging Paid Media Manager role, a core part of the brands Performance/ Paid Media team (in house team). Working closely with the wider Digital team, and Creative/ Studio and data Analytics team.
Key relationships will be to lead and manage the brands Paid Media advertising strategy – full end to end from Planning, Activation and Reporting. Multi-million budget.
Key responsibilities:
- Support with all Paid Media elements, including campaign planning, implementing, managing, and reporting. Assisting in devising and driving channel strategies along side the wide Paid Media team (in house).
- PPC, Search, Paid Social and Display functions.
- Continual optimisation of paid activity to drive the most cost-efficient strategy that delivers incremental value.
- Complete performance reports to a high standard, offering context and insight.
- Keep up to date with the latest industry trends/changes and understanding how they could affect performance
- Analyse data to identify trends and opportunities
- Manage budget allocation and spend. £multi million budget
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