Senior Manager, Global Corporates Marketing, Corporate and Institutional Banking

If youre looking for a career that will help you stand out join HSBC and fulfil your potential. Whether you want a career that could take you to the top or simply take you in an exciting new direction HSBC offers opportunities support and rewards that will take you further.We are currently seeking a professional to join our team in the role of: Senior Manager Global Corporates Marketing Corporate and Institutional Banking.As an HSBC employee in the UK you will have access to tailored professional development opportunities and a competitive pay and benefits package. This includes private healthcare for all UK-based employees enhanced maternity and adoption pay and support when you return to work and a contributory pension scheme with a generous employer contribution.Role purpose:We are seeking a dynamic and commercially focused Global Marketing Lead to spearhead our marketing initiatives targeting Global Corporates within Corporate and Institutional Banking (CIB). This role is essential for driving revenue growth enhancing client engagement and strengthening the banks presence among multinational corporates.Drawing on your banking experience you will collaborate with Coverage Sector Coverage Strategy Product and Marketing teams to lead the execution of marketing strategies designed to strengthen and deepen client relationships originate new deals increase market share. This role is ideal for a marketing professional enthusiastic about aligning industry expertise with client needs to drive commercial success. In this role you will:Commercial Strategy & Growth Marketing:Lead the global marketing strategy for Global Corporate clients aligning with commercial growth objectives. Identify and prioritize marketing opportunities within the segmentShape and assist in executing marketing programs that drive client acquisition strengthen and deepen client relationships originate new deals and increase market shareSegment & Sector Positioning:Develop clear and distinct value propositions that address segment and industry specific challengesCollaborate with Product & Business Marketing to ensure solutions meet client needsBuild tailored narratives that combine market insights relevant current themes (e.g. digitalization) and the banks expertiseCampaigns Content & Projects:Lead the strategy and ideation of integrated marketing campaigns that enhance brand awareness and client engagement and partner with cross-functional teams including Marketing Services to deliver impactDevelop a content strategy and drive ongoing management to ensure relevance for the segment including thought leadership pieces digital content and client success stories to support marketing objectivesPartner with Events teams and the business on events strategy for the audience and the delivery of strategic client forums and executive briefings that highlight segment and sector leadershipPerformance & Insights:Track and analyse performance metrics related to brand client engagement pipeline influence revenue and campaign effectiveness.Utilize data insights to refine marketing strategies continuouslyPassionately advocate for client perspectives in marketing and go-to-market activitiesLeadership & Teamwork:Direct cross-functional teams ensuring cohesive marketing effort across various areas and regionsPotentially line manage a Marketing Manager driving performance and excellenceDrive strong collaboration across all business lines and segmentsPartner closely with Coverage Sector Coverage Product Marketing Communications and Strategy teams as well as other marketing teamsServe as an advisor to internal stakeholders on go-to-market strategy client engagement and market positioningPromote Agile Principles and foster a collaborative working environment that reflects HSBCs valuesTo be successful in this role you should meet the following requirements:Extensive B2B marketing experience with a focus on commercial marketing within global banking or financial services and/or experience preferably in corporate coverage.Strong understanding of CIB segments products and services.Passionate about customer centricity and the latest market trends.Proven ability to translate client and market insights into effective marketing strategies and campaigns.Strong leadership and collaboration skills within global matrixed organisations.Opening up a world of opportunityThis role is based inLondonBeing open to different points of view is important for our business and the communities we serve. At HSBC were dedicated to creating diverse and inclusive workplaces. Our recruitment processes are accessible to everyone - no matter their gender ethnicity disability religion sexual orientation or take pride in being part of the Disability Confident Scheme. This helps make sure you can be interviewed fairly if you have a disability long term health condition or are neurodiverse.If youd like to apply for one of our roles and need adjustments made please get in touch with our Recruitment Helpdesk:Email: Telephone: 44 Required Experience:Senior Manager Key Skills Compensation,Auto Parts,Field Sales,Hydraulics,Arabic Employment Type : Intern Experience: years Vacancy: 1