Employer Brand Content Specialist

1 week ago

Leicester, United Kingdom Next Careers Full time

DescriptionAre you a natural storyteller with a passion for creating authentic content Join our Employer Brand team to capture the energy of NEXTs culture and translate it into compelling social media stories. Based at Head Office in Enderby Leicestershire and offering a salary upto 34663About the Role:This is a full-time permanent and hands-on content creation role where you will be the creative force behind the Life at NEXT and Early Careers at NEXT channels. Your core responsibility will be to bring these narratives to life by producing shooting and editing engaging content primarily for TikTok Facebook YouTube and X (experience with Instagram LinkedIn and Snapchat is also a definite plus). You will own the entire creative process from concept to execution crafting platform-native video photography and inspiring copy to showcase what it truly means to build a career here.Youll act as a strategic storyteller identifying the best content and formats to translate our employer brand goals into fresh engaging content series across our key channels. A key focus is on community building; you will create interactive posts and spark meaningful conversations to make our audience feel connected to the NEXT brand. Your work will embody our Lets take it on ethos in every post engaging our audience in exciting ways.Crucially your creativity will be data-informed. You will use performance metrics and social listening insights to inspire your next wave of content continuously refining your creative approach to drive engagement and awareness within our community. Youll use your keen eye for whats trending to craft narratives that resonate and build vibrant online communities ultimately bringing our employer brand to life.Now its your turn to take it onWe want you to create a TikTok video that showcases why you would be the perfect fit for our Social & Content Specialist role within the Employer Brand Team. This is your opportunity to show us your unique storytelling style and your flair for creating engaging content. Only applications that include a videoas part of your application will be considered.About You:Proven experience in crafting engaging platform-native content including filming editing and producing video photography and compelling copy for diverse social channels.An in-depth understanding of platforms like TikTok Instagram Facebook YouTube and X with a keen eye for trending formats algorithms and best practices that drive engagement.Exceptional ability to write captivating social copy video scripts and headlines that resonate with our audience and bring the NEXT story to life.A natural flair for generating fresh ideas exploring innovative content formats and pushing creative boundaries to keep channels dynamic and inspiring.Experience in analysing social media metrics and using these insights to inform content strategy and optimise creative output.Familiarity with content management and scheduling platforms like Sprout Social or similar to efficiently plan and publish content.Strong communication skills to articulate creative concepts and collaborate effectively across teams.Only applications that include a videoas part of your application will be considered.#LI-MB1 #LI-OnsiteRequired Experience:IC Key Skills Digital Marketing,Marketing,Management Experience,Profit & Loss,Analysis Skills,Microsoft Powerpoint,Market Research,Project Management,Product Management,P&L Management,Product Development,Branding Employment Type : Full-Time Experience: years Vacancy: 1

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