Marketing Manager

2 weeks ago


London, United Kingdom Michael Page Marketing Full time

This is an exciting opportunity for a dedicated Marketing Manager who possesses a keen eye for detail, creative thinking, and excellent communication skills. The role requires a strategic marketing approach to expand the company's client base within the financial services industry. Role is based in London.

Client Details

The business in question is a well-established sustainability focused investment management firm. They are looking to hire a Marketing Manager into their team in London. This role will be focused on the marketing around the firm's investment products and will be responsible for planning and executing go to market campaigns.

Description

  • Create and manage compelling content for our communication channels to engage current and potential clients. Leveraging core content and tailoring as needed for use across channels.
  • Develop product narratives highlighting the features, benefits and associated messaging for all products and ensure these are consistently applied.
  • Provide ongoing content updates for the relevant product marketing collateral suites
  • Work closely with internal teams including sales, investment and compliance to align marketing initiatives with business goals.
  • Contribute to and implement channel marketing plans.
  • Track and analyse marketing effectiveness using data driven insights to refine strategies and inform future planning.
  • Contribute to team and department initiatives and ad hoc projects as required. This could include events, social media strategy, video/webinar production, content writing for blogs and client emails and campaign management.

Profile

Requirements for the Marketing Manager role:

  • Will have a strong track record in developing and executing content and product focused marketing campaigns within the financial services industry (ideally within the wealth or investment management space).
  • Accuracy and attention to detail
  • Creative thinker
  • Excellent communication skills
  • Knowledge of regulatory requirements in the financial services industry is preferred

Job Offer

  • Competitive salary and benefits package


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