Marketing Manager

7 days ago


Eastleigh, United Kingdom Jonas Software Full time

Job Description:Marketing Manager - Tucasi Limited UKReports to: Head of sales About usTucasi is a leading EdTech SaaS company helping schools multi-academy trusts and school caterers streamline payments and parent communication. Our mission To ensure every child can enjoy lunch time go on adventures and take part in the things that make school specialwhile helping schools run smoothly and keeping parents informed.Last year we supported over 2000 schools across England processing 49 million school meals enabling 67000 school trips and handling over 8 million transactionsall through our platform.The Opportunity Were looking for a commercially minded marketer to join our team at Tuacsi. Youll play a pivotal role in driving our existing brand forward and launching new products to market. Shaping everything from go-to-market strategy and lead generation to messaging positioning and campaign execution.This is a an fantastic opportunity to build and lead full-funnel marketing activity across both account-based and inbound marketing and product marketing.But heres the point of difference we want someone who can delve into AI to help build out a marketing tech stack youll have the opportunity to test learn and build out an AI marketing function to drive results.Youll work closely with Sales Product and Leadership to align marketing with business goals owning the strategy budget tooling and delivery.If youre looking for a high-impact role where your work will shape the future of a SaaS business wed love to hear from you.Key ResponsibilitiesDefine the marketing strategy aligned to business growth objectives and long-term visionShape the companys go-to-market approach across our different client segments and products.Translate product features into clear compelling benefits for different personasLead go-to-market plans for new features and product launchesPartner with Sales to own the end-to-end revenue funnel from awareness to closeDevelop and deliver account-based marketing (ABM) programs to support enterprise and mid-market growthOwn pipeline generation targets and measure CAC ROI LTV and conversion metricsBuild out the strategy for integrated marketing campaigns across email SEO content social and eventsDrive lead generation and nurture prospects through the funnel with targeted campaigns and marketing automationCreate and own a best-in-class AI-enabled marketing tech stack to enable efficiency and scalabilityReport on marketing performance weekly monthly and quarterly (e.g. MQLs pipeline contribution CAC ROI)Experience:3 years in a B2B SaaS companyStepping into your first marketing manager roleProven experience in delivering marketing results and ROIExperience designing and implementing a marketing tech stackKnowledge of AI-powered tools for automation analytics and contentStrong understanding of full-funnel marketingProven success in developing and delivering demand generation campaignsExceptional communication and stakeholder influence skillsStrong understanding of marketing automation platformsDemonstrable experience with account-based marketing and product-led growth Business Unit:Tucasi Scheduled Weekly Hours:37.5 Number of Openings Available:1 Worker Type:RegularCareer Site: More About Jonas Software:Jonas Software is the leading provider of enterprise management software solutions to the Country and Golf Clubs Foodservice Construction Fitness & Sports Attractions Salon & Spa Education Radiology/Laboratory Information Systems and Product Licensing industries. Within these vertical markets Jonas is made up of over 65 distinct brands which are respected and leaders within their own domain.Jonas vision is to be the branded global leader across the aforementioned vertical markets and to be recognized by customers and respective industry stakeholders as the trusted provider of Software for Life and as an ambassador for technology product innovation quality and customer service.Jonas Software is the valued technology partner of over 60000 customers worldwide in more than 30 countries. Jonas employs over 2000 skilled individuals consisting of a cross-section of industry experts and technology professionals. Jonas is headquartered in Canada and also operates offices throughout North America the United Kingdom Europe Australia New Zealand and Africa. Jonas is a 100% owned subsidiary of Constellation Software Inc. headquartered in Toronto and traded on the S&P/TSX 60.IS THIS YOURequired Experience:Manager Key Skills Business Development,Customer Service,Apache,Market Research,Customer Relationship Employment Type : Full-Time Experience: years Vacancy: 1


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