Digital PR Manager
1 month ago
A fantastic new Digital PR Manager role with a rapidly growing business in Central London.
Only candidates with experience in a digital PR agency will be considered for this role.
Responsibilities:
- Create and implement digital PR strategies aligned with marketing goals and business objectives.
- Develop engaging content such as press releases, media pitches, and blog posts to support SEO and brand positioning.
- Build and maintain relationships with media professionals to secure coverage in reputable outlets.
- Plan, execute, and monitor digital PR campaigns, ensuring timely delivery within budget.
- Collaborate with Content & SEO Teams to align PR efforts with SEO strategies for high-quality backlinks and improved search engine rankings.
- Use analytics tools to track and report on campaign performance, providing insights for continuous improvement.
- Stay updated with industry trends and emerging digital PR techniques.
Your profile:
- 3 years' experience in digital PR, public relations, or a related role, preferably within a digital marketing agency or in-house marketing team
- End-to-end understanding of the media outreach process
- Exceptional written and verbal communication skills
- Proven ability to create compelling content and media pitches
- Proficiency in using PR databases to identify journalists (Vuelio, Roxhill, Cision, etc)
- Proficiency in using outreach tools and platforms (BuzzStream, HARO, etc)
- Ability to work independently and as part of a team
- Ability to work across multiple PR campaigns simultaneously
- Bachelor's degree
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