Marketing Manager

1 week ago

Birmingham, United Kingdom IMSM Full time

About Us

IMSM Ltd is a leading ISO consultancy firm specialising in delivering high-quality ISO standards to businesses globally. We empower organisations of all sizes to unlock their potential through our professional and straightforward methodology. With a commitment to excellence, innovation, and sustainability, we provide fixed-fee, flexible ISO certification services tailored to each client’s needs. Our mission is to guide companies toward achieving internationally recognised standards, enhancing their operational efficiency and market competitiveness.


About The Job

You will play a key role in supporting and implementing marketing initiatives across multiple products and international markets. Managing the marketing team, you'll help elevate our brand presence, generate high-quality leads, and deepen client engagement. Your role will focus on executing innovative campaigns across various channels, ensuring that every marketing effort aligns with our corporate goals.


Key Responsibilities:

  • Key point of contact for the North American team, ensuring smooth collaboration and alignment across marketing initiatives
  • Manage and support a small marketing team, ensuring that each member is well-supported, and their skills are effectively utilised
  • Assist in the design and execution of marketing campaigns that align with our business objectives, focusing on brand awareness, lead generation, and customer retention
  • Support the creation and distribution of content across multiple platforms, ensuring it is on-brand and resonates with target audiences in different regions
  • Coordinate the planning and execution of multi-channel marketing campaigns, including social media, email, webinars, and content marketing
  • Monitor and report on marketing performance metrics, helping the team make data-driven decisions to optimise campaigns
  • Contribute to the management of SEO & PPC initiatives to increase traffic and improve our digital footprint
  • Collaborate with internal and external teams to ensure consistent messaging and effective execution of marketing initiatives
  • Conduct market research to stay ahead of industry trends, competitor activities, and customer preferences


Our Culture and Values At IMSM, we pride ourselves on fostering a culture of continuous improvement and customer-centricity. We believe in empowering our employees through professional development opportunities and promoting a collaborative and inclusive workplace.


Core Values:

  • Hassle-Free Service: Making our clients' lives easier
  • Detail-Oriented: Handling the details so our clients can focus on the big picture
  • Succinct Communication: Using concise and effective language that’s easy to understand
  • Reliability: Consistently delivering on our promises
  • Continuous Improvement: Always seeking ways to improve and foster a culture of learning and growth
  • Innovation: Embracing the future creatively to provide cutting-edge solutions


What Will Our Ideal Candidate Bring to IMSM?

  • Proven Experience as a Senior Marketing Executive or in a similar role, ideally with a focus on digital marketing
  • Strong organisational skills with the ability to manage multiple tasks simultaneously
  • Familiarity with digital marketing tools and platforms, including SEO, social media, and content management systems
  • Analytical mindset with the ability to interpret data and support informed decision-making
  • Excellent communication skills, both written and verbal, with a knack for clear, effective storytelling
  • Creative thinker with the ability to contribute new ideas and solutions
  • Team player who enjoys working in a collaborative environment
  • CIM qualification, Degree in Marketing, or equivalent experience


What We Offer in Return

Competitive salary

23 days of holiday annually, rising to over 30 days with length of service

Opportunities for professional development and career growth

Flexible Work Arrangements - Hybrid or remote work options

Learning and Development Opportunities - Access to training workshops and courses


Hours of Work

Monday to Friday: 09:00 – 17:00 (BST)

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