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Senior PR Account Manager

4 weeks ago

Reading, United Kingdom DMC PR Full time

PR Account Manager / Senior Account Manager Job Type: Full Time
Location: Office in RG7 1WY, Berkshire plus some travel
Office Days: 3 days per week in the first three months of onboarding followed by 2 days per week (Tues-Weds).
Are you a PR Account Manager looking for an agency that has nailed delivering high standards for clients alongside work-life balance for its employees? If so, DMC PR wants to meet you. About DMC PR

Founded in 2005 DMC PR is an ever-evolving, boutique PR agency with a reputation for delivering exceptional coverage for brands across the broad and desirable spectrum that is the ‘consumer lifestyle’ sector – think food, fitness, beauty, consumer tech, wellness, interiors and design.

And in return you will be part of an agency that cares about being the best – valuing quality over quantity.

Our current clients are a mixture of British, Scandi and global brands. Names include the leading Swedish heritage adventure brands Silva and Primus; B Corps such as Blueair (Swedish consumer tech brand) and ProCook (cookware retailer with 60+ UK stores); leading Danish furniture brand, JYSK; the UK’s fastest growing fresh Italian food and restaurant brand, Pasta Evangelists; There is never a dull moment and when we’re not busy launching the latest innovative product, delicious seasonal menu, or opening a new store, we’re out and about meeting with clients and running events in London, further afield in the UK, and even internationally. In the last few months our team has travelled to Berlin and Valencia and has hosted several large PR events, lunches and trips. Many clients work with us on influencer campaigns too – from year-long UGC projects to celebrities, athletes and key opinion leaders. Fun fact – we’re finalists in the 2025 ITV bCreator™ awards for Best Lifestyle Campaign.

As a result of all this action we have now created a brand-new, third Account Management role. You will report into the Associate Director and sit alongside our current (and very brilliant) Account Managers in preparation for further growth. As a PR Account Manager at DMC PR, you’ll be the behind some of our most exciting client campaigns. You’ll lead accounts day-to-day, build trusted relationships with clients, and craft smart, strategic communications that make headlines.

Developing and delivering PR strategies and results that are aligned with client goals and expectations
Running key accounts and ensuring they are successful. Building relationships with clients and leading on communications and reporting. The client must see you as their expert – they come to you with questions and briefs and you go back with (often creative) ideas and solutions
Pitching to media and securing quality coverage. Managing and supporting junior team members
Preparing and creating top quality press materials


Broadcast is a bonus
A big part of account management is having trust and confidence in your own decision-making and an ability to be vocal and heard.
An ability to use critical, lateral and fresh thinking – we need new ideas and we need them often. Some commercial understanding of ‘what things cost’ is a must. A flair for writing – preparing press releases to punchy copy with an almost certainty that all copy and information you prepare for client approval is the best possible work.
Ideally some experience with influencer marketing / talent for PR campaigns. Minimum 6 months’ experience in a PR agency Account management role working with brands in the consumer lifestyle sector, FMCG or similar.


Considerations for Senior Account Management will include:
A minimum of 1-2 years of experience in a PR AM or SAM role working on well-known consumer brands with high expectations. We believe this is important to set you up for success and provide the high level of service we maintain for clients.
We don’t expect you to be an expert in these, but you should understand what our clients are talking about and how they interplay with the PR remit in 2025.
Experience of executing PR campaigns/projects/events for clients with budgets and timelines. You have a trusted list of of wider industry relationships – from freelancers (stylists, photographers etc) to agents and suppliers in the event world
Experience of reporting and presenting to the most senior client contacts such as marketing and PR directors.
Line Management responsibilities / direct reports


Competitive and transparent salary
Training allowance, career progression and regular pay reviews
Genuine hybrid working – we’re in the office 2 days per week (Tues and Wed) and only 3 days when essential for projects
Up to 25 days holiday + all bank holidays
Health cash plan, railcards
Enhanced parental leave
Ready to join a PR agency where you can shine?
DMC PR is committed to building a diverse, inclusive team.