Amazon Campaign Manager

2 months ago

London, United Kingdom tlg talent Full time

A leading Digital Advertising Agency is seeking an "Amazon" Campaign Manager to join their rapidly growing Activations team.


Embracing creativity and data-driven solutions to stay ahead, this global agency has won numerous awards for best place to work and continuously champions a diverse and vibrant culture, in all that they do.


Role Overview

The Campaign Manager plays a key role within the Activation team. Reporting into the Associate Account Director, the Campaign Manager owns all client operational work from media responses and planning to campaign set-up and optimisation within the digital buying platforms. You will work closely with Digital Marketing Analysts to ensure campaigns run smoothly and deliver to the campaign goals.


About the Role

● Lead day to day contact with clients (calls and/or face-to-face) to ensure campaign planning and management is in-line with client expectations, providing feedback and data driven recommendations on how to achieve the best performance

● Build strong client relationships, anticipating needs that support their primary focus areas

● Create cross-channel digital brief responses and media plans which effectively meet client business and campaign goals, providing a clear rationale

● Collaborate with external media and creative agencies to ensure cohesive planning and optimal campaign execution

● Manage campaign execution & QA within the buying platforms, proactively troubleshooting issues as they arise

● Optimise campaign performance (brand and/or acquisition) against forecasts, driving results for continued improvement and providing new ideas and solutions

● Provide clear and concise insight and analysis of campaign results across the various digital channels and devices (Display, Video, Social, Search, Audio, OOH etc)

● Build relationships with key media partners and technology vendors (e.g. Google, Meta, Amazon) to deliver best in class service and opportunities for our clients

● Identify additional revenue opportunities and create accompanying proposals

● Train and coach Digital Marketing Analysts to develop and grow within the team

● Work with the other (Senior) Campaign Managers to brainstorm and implement wider company and client focused initiatives


Desired Experience and Skills

● 2+ years of hands-on in platform experience, ideally across a minimum of 2 of the following digital channels: programmatic display, video, paid search and/or paid social

● Experience with Amazon DSP and/or Sponsored Ads required

● Digital planning experience (client, agency or DSP side)

● A proven passion for digital media/advertising & technology

● Strong people & communication skills

● Excellent client service approach and ability to multitask with great attention to detail

● A technical/analytical mind-set

● Enjoyment when working as part of a team

● Coaching or line management experience

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