CRM Executive

CRM Executive - 12-18 Month FTCBexhill or Leicester - Hybrid one day per week on siteWelcome to Hastings Direct From Our Group HR Director Pam Angel.Were a digital insurance provider with a clear strategy to become the best and biggest player in the UK market. As a company weve made huge investments in our technology pricing data and analytics capabilities over the past few years along with nurturing our 4Cs culture and substantial investment in our people. And as a Finance team were doing exactly the same building a market leading finance technology platform investing in our team and our approach to leadership development with a real focus on commercially adding value to the business.The fact youre now reading this job advert means weve tempted you to find out more about #lifeatHD. If you like what you see we hope youll consider joining our team. We have high standards and understand some people may not apply for jobs unless they feel they tick every box. If youre excited about joining us and think you have some of what we are looking for even if youre not 100% sure we would love to hear from you.Role overviewAs a CRM Executive you will play a key role in shaping and executing Email SMS and Push (web & app) communications across the entire customer lifecycle. You will help to drive customer engagement and increase brand awareness in a fast-paced environment.Job detailsThe day to day responsibilities for this role have been sub-categorised as below. Please be aware this list is not exhaustive and the responsibilities for the role can be dynamic.CRM Strategy and Planning - Support the Marketing Lead in the development of our CRM strategy and customer journeys incorporating a test-and-learn approach. Leading on end-to-end campaign management; including stakeholder collaboration project planning copy briefing approvals building testing and reporting.Campaign Execution - Contribute to the planning and execution of improvements to existing campaigns and the introduction of new campaigns to meet key business objectives with a customer first approach. Platform Expert - Leverage the full capabilities of our CDP CRM & CMS platforms to design build and optimise campaigns customer journeys and reports.Data-Driven Communication - tilise data to create highly personalised journeys and communications to send relevant messages at the right time diversifying the channel mix for maximum impact.Reporting and Insight - Analyse campaign performance and provide weekly reports on insights actions and outcomes driving continuous improvements.Essential skills/experienceWe are looking for someone who has experience in CRM customer lifecycle management or similar.As a Result you will also have experience working with Braze or similar CRM platforms.We would like to see evidence of strong project management skills with the ability to juggle multiple priorities / deadlines.The ideal candidate will have a customer-first approach championing excellent services and engagement.A large part of the role involves communicating across different stakeholders so excellent communication and collaboration skills are also required.The interview processRecruiter screening call1st stage introductory interview with hiring leader2nd interview with hiring leader and peer.As a Disability Confident employer were committed to ensuring our recruitment processes are fully inclusive what this means to you is if youre applying for a job with us youll have fair access to support and adjustments throughout your recruitment journey. We also welcome applications through the Disability Confident Scheme (DCS).For more information on the DCS please visit our inclusive business page on our careers websiteRegrettably we are unable to offer sponsorship for this role Benefits: In addition to a competitive salary you will also receiveFlexible working we champion a flexible hybrid working approach please speak to your recruiter to discuss in more detailCompetitive bonus scheme- all colleagues are eligible for our annual 4Cs performance bonusFinancial wellbeing as well as providing you with 4x your salary with our life assurance cover income protection at no extra cost and matched pension contributions up to 10% we are proud to provide you with an award winning package which includes discounts cashback free independent mortgage advice and free access to financial wellbeing supportMental wellbeing programme we have the thrive mental health app our colleague assistance programme available 24/7 our own in-house mental health first aiders support groups and a dedicated team to make sure we are covering your needsTheres more 25 days annual leave bank holidays with the option to buy or sell one of your weeks access to our health care cash back plans dental plans discounted health assessments Cycle to work and tech schemes discounted and free onsite facilities social events throughout the year and much more .Join us and youll find a different way of doing things. We call it the 4Cs. We focus on getting it right for our colleagues customers company and community. As one of our colleagues youll be helping to drive our growth so in return well give you all the support training and development you need.Our 4Cs principles are simple: we believe by creating the right culture for our colleagues and giving them the right tools to do their job well deliver good outcomes for every customer helping us to grow the company profitably and sustainably and allowing us to invest in the communities we serve.Hastings Group is an equal opportunities employer which means we treat people fairly. We welcome applications from all suitably skilled persons regardless of their gender age race disability ethnic background religion/belief sexual orientation gender reassignment or marital/family status. Please also note that we have a thorough referencing process which includes credit and criminal record checks.At Hastings Direct were committed to creating an inclusive environment where everyone has the opportunity to succeed. If you require any reasonable adjustments during the recruitment process we encourage you to be open with us. Our recruitment team is here to provide the support you need to ensure a fair and accessible experience for all.Job posting end date:02/10/2025 Key Skills Junit,Customer Service,Freelancing,Industrial Safety,ACCA,Arbitration Employment Type : Full-Time Experience: years Vacancy: 1