Customer Marketing Manager, EMEA

3 days ago


London, United Kingdom Anthropic Full time

About AnthropicAnthropics mission is to create reliable interpretable and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers engineers policy experts and business leaders working together to build beneficial AI systems.About the roleWe are looking for a customer marketing leader to build and scale our customer marketing function across EMEA with a focus on strategic enterprise accounts in the this role youll craft compelling customer stories design account-specific co-marketing programs and orchestrate key moments that deepen relationships with decision-makers at our most important EMEA customers. Youll work at the intersection of customer storytelling and strategic account programming helping customers articulate their success stories while creating personalized experiences that drive loyalty expansion and regional growth.The ideal candidate brings deep experience in B2B customer marketing within EMEA with a proven track record of building customer advocacy programs from the ground up and executing high-touch account engagement strategies for enterprise customers.Responsibilities:Develop compelling customer narrativescase studies testimonials thought leadership video contentthat resonate with EMEA audiences and address regional market dynamicsDefine the regional customer segmentation and tiering framework mapping EMEA accounts from startups through industry enterprises to guide advocacy prioritization and resource allocationBalance high-touch enterprise programming with scalable customer marketing initiatives for mid-market and emerging tech companies across EMEADesign and execute personalized high-touch engagement strategies for strategic EMEA enterprise accountsOrchestrate key moments programming including executive dinners customer speaking opportunities at events exclusive workshops and advisory board sessionsDevelop EMEA customer advisory board strategy that creates memorable experiences and deepens relationships with highest-value accountsPartner with EMEA Sales leadership to identify expansion opportunities and ensure customer marketing initiatives directly support account growth objectivesBuild and manage a regional programming calendar that balances customer advocacy activities with strategic account engagement across key EMEA marketsIdentify and cultivate strategic customer relationships across EMEA that can serve as powerful advocates and reference points for the regionYou may be a good fit if you have:6 years of B2B customer marketing experience within SaaS companies ideally within EMEA markets or with significant EMEA responsibilityProven track record building customer advocacy programs from scratch with demonstrated success in customer storytelling advocacy program development and strategic account engagementExperience marketing into and building relationships with major EMEA enterprise accounts (think: Barclays HSBC Novo Nordisk Unilever-scale companies)Strategic yet hands-on approachability to balance high-touch enterprise customer marketing with scaled programs for tech companies and startups understanding when each approach is appropriateDeep understanding of EMEA market dynamics regional preferences and cultural nuances that inform customer engagement strategiesExceptional storytelling abilitiescan identify compelling customer narratives and bring them to life across multiple formatsFast-paced working style with strong bias to actioncomfortable shipping 80% solutions quickly and iterating with ability to pivot as priorities shiftAbility to thrive in ambiguity and startup environments building programs with minimal guidanceBackground in B2B tech ideally with experience at both fast-paced scale-ups and established enterprise software companiesBased in EMEA (UK strongly preferred)Strong candidates may have:Experience in formal ABM or strategic account marketing programsPrior work in Financial Services Life Sciences or other regulated industriesBackground in community building or customer advisory board managementExperience scaling customer marketing programs across multiple regions or marketsFluency in additional European languages (French/German)Role-specific policy:For this role we expect all staff to be able to work from our London office at least 2 days a week though we encourage you to apply even if you might need some flexibility for an interim period of time for relocation.Deadline to apply: None. Applications will be reviewed on a rolling basis.The expectedbase compensation for this position is below. Our total compensation package for full-time employees includes equity benefits and may include incentive compensation.Annual Salary:160000 - 160000 GBPLogisticsEducation requirements: We require at least a Bachelors degree in a related field or equivalent experience.Location-based hybrid policy: Currently we expect all staff to be in one of our offices at least 25% of the time. However some roles may require more time in our offices.Visa sponsorship:We do sponsor visas However we arent able to successfully sponsor visas for every role and every candidate. But if we make you an offer we will make every reasonable effort to get you a visa and we retain an immigration lawyer to help with this.We encourage you to apply even if you do not believe you meet every single qualification. Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy so we urge you not to exclude yourself prematurely and to submit an application if youre interested in this work. We think AI systems like the ones were building have enormous social and ethical implications. We think this makes representation even more important and we strive to include a range of diverse perspectives on our team.How were differentWe believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact advancing our long-term goals of steerable trustworthy AI rather than work on smaller and more specific puzzles. We view AI research as an empirical science which has as much in common with physics and biology as with traditional efforts in computer science. Were an extremely collaborative group and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such we greatly value communication skills.The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to Anthropic including: GPT-3 Circuit-Based Interpretability Multimodal Neurons Scaling Laws AI & Compute Concrete Problems in AI Safety and Learning from Human Preferences.Come work with usAnthropic is a public benefit corporation headquartered in San Francisco. We offer competitive compensation and benefits optional equity donation matching generous vacation and parental leave flexible working hours and a lovely office space in which to collaborate with colleagues. Guidance on Candidates AI Usage:Learn aboutour policyfor using AI in our application processRequired Experience:Manager Key Skills Business Development,Customer Service,Apache,Market Research,Customer Relationship Employment Type : Full Time Experience: years Vacancy: 1



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