Paid Social Executive, Paid Media

1 week ago

London, United Kingdom Smile Digital Talent Ltd Full time

Paid Social ExecutiveNewcastle (Hybrid / Office based 3 days per week) Paid Social, Paid Media, Meta,LnkedIn,B2B andB2C,fast growing team. We are looking for an Paid Media, Paid Social Executive who lives and breathes paid social. The kind of person who can talk about audience segmentation and conversion-led campaign structure all day long. We are partnered with anambitious and genuinely people first client based in Newcastle, known for delivering impact driven paid social campaigns while also empowering the next generation of marketers through education. Working closely with clients to drive real performance and raise industry standards. We are looking for a aid Social Executiveto join their expandingteam, someone who isready to take ownership of campaigns, push performance forward, and play a key role in scaling paid social for major B2B and B2C clients. This is a role for someone experienced enough to run campaigns confidently, but still hungry to grow, experiment, and learn in a fast paced paid social environment. Your role will involve: Own the planning, execution and optimisation of paid social campaign sacross Meta and LnkedIn (TikTok and Reddit experience a bonus but not essential)Drive performance against client KPIs across full-funnel paid social strategiesRun day to day campaign management including audience building, bid strategies, creative testing, ad set pacing, and messaging variationsWork in platform daily across Ads Manager, Campaign Manager, etc.Use GA4, platform dashboards and reporting tools to track performance, interpret data, and present clear insightsSupport integrated paid media strategies in collaboration with PPC colleaguesPresent results and strategic recommendations directly to clientsIdentify opportunities to scale budgets, test new formats, and refine structuresContribute to new business pitches with audits, insights and recommendationsWork closely with creative and analytics teams to ensure ads land with maximum impactWhat we need you to have: 2-3 years years hands on experience managing paid social campaigns (Meta essential, LnkedIn in the main)Strong understanding of paid social strategy and performance metricsAble to structure and scale campaigns for both lead gen and e-commerceExperience testing creatives, writing briefs and giving feedbackConfident communicator with client facing experience (or the ambition to get there)Organised, proactive, and able to juggle multiple clients and live campaignsA genuine passion for paid social, someone who follows developments in the space and is excited to try new thingsYour personal development: Regular personal development reviews with tailored progression plansExposure to broader performance marketing, including full-funnel and cross-channel strategyDedicated learning budget for courses, training, events, and certificationsOpportunities to attend and represent the client at industry eventsGenuine mentorship and the ability to shape your role as you growIf you areexcited by running performance led paid social campaigns, confident in the data but equally strong with clients and creative, and looking for a role where you can actually have input and grow, then apply now for immediate considerationTPBN1_UKTJ

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