Head of Regional Marketing, Europe

3 days ago

London, United Kingdom Temenos Headquarters SA Full time

Temenos powers a world of banking that creates opportunities for billions of people and businesses everywhere. We have been doing this for over 30 years through the pioneering spirit of our Temenosians who are passionate about making banking better, together.

We serve over 3000 clients from the largest to challengers and community banks in 150+ countries. We collaborate with clients to build new banking services and state-of-the-art customer experiences on our open banking platform, helping them operate more sustainably.

At Temenos, we have an open-minded and inclusive culture, where everyone has the power to create their own destiny and make a positive contribution to the world of banking and society.

THE ROLE

Temenos is looking for an experienced and dynamic Head of Marketing for Europe who will own the end-to-end demand generation and marketing experience involved in building a high-performing growth engine for the suite of Temenos solutions in Europe.

This position reports directly to the Global Regional Marketing Director based in London and will translate Temenos’ marketing vision and goals into integrated demand generation campaigns, tactics, projects, and deliverables to support the business. This role will be responsible for managing budgets, resources, and an international team to execute short-term and long-term marketing plans.

As a key participant in strategic relationships with partners and internal teams, the Europe Head of Marketing will enable effective communication and alignment to the marketing team to drive business objectives. This is a strategic and yet hands-on role, with a strong focus on execution.

The role will be working actively to the following objectives:

  1. Understand and translate the corporate and regional commercial strategy into a comprehensive and aligned Marketing Plan.
  2. Deliver and measure marketing qualified pipeline and work with Sales further down the funnel to track sales conversions.
  3. This role requires a strategic outlook and demonstrates experience in strategic marketing activities, but also a strong ability to align objectives, prioritize key programs and execute with a focus on measurable results.

OPPORTUNITIES

  • You will take full ownership of Europe demand generation and represent that strategy, plan, execution and performance with cross-functional partners and key stakeholders.
  • You will lead all demand generation channels across Europe, resolve tactical mix between integrated campaigns, digital advertising, SEO, webinars, nurtures, and social.
  • You will develop and execute localized go-to-market plans for Europe that results in substantial revenue pipeline growth to include digital marketing, field events and lead generation.
  • You will drive strategic cross-channel and ABM marketing campaigns that engage and educate key segments and drive demand.
  • You will partner closely with the other regional marketing teams, Demand Generation, Corporate Marketing, Solutions Marketing, Operations and Sales teams to bring full-funnel campaigns to life and optimize performance and business impact.
  • You will own campaign performance and revenue metrics across the sales funnel, including the feedback loop between sales and marketing to optimize demand generation campaigns that efficiently drive qualified leads through the sales funnel.
  • You will partner with our Regional Product Marketing team to align messaging, content, and understand relevant solutions and use cases that roll into each campaign.
  • You will track, measure, and communicate campaign results, continually optimizing for efficiency and scale, and seek to generate new global best practices through experimental efforts.
  • You will manage strategic projects across internal and partner teams to align marketing initiatives with corporate revenue and business goals.
  • You will work closely with product and strategic solution teams to enable effective marketing plans focused on Temenos’ GTM vision.
  • You will manage training and development of marketing team to ensure effective implementation of marketing plans, maintain cross-team alignment and standardize best practices.
  • You will partner with our Global Marketing Operations team to support the growth of a best-in-class marketing technology stack through evaluation of potential solutions, implementations, internal training and ongoing optimization.

SKILLS

  • You should have 8+ years experience executing B2B cross-channel marketing campaigns.
  • You should have 5+ years experience developing, evaluating and optimizing B2B marketing strategies.
  • You should have demonstrated success in a marketing leadership role in a B2B offering company.
  • You should have solid experience with IT, and Hi-tech preferably with experiences with Cloud/SaaS business solutions and Financial Services industries.
  • You should have experience managing a remote international team.
  • You should have strong project leadership experience with medium to large-scale projects such as virtual and physical B2B events and be able to manage project teams.
  • You should have strong experience in developing and executing successful demand generation programs to drive pipeline and deliver revenue.
  • You should be self-starter who is committed to the job and seeks empowerment and accountability, with a positive and can-do attitude.
  • You should have proven organizational skills and the ability to prioritize and manage multiple tasks, events, and projects independently.
  • You should have analytical skills and experience and be comfortable with working with data for regular business reporting.
  • You should have knowledge of the B2B sales cycle and how to identify opportunities to maximize demand creation, pipeline contribution, and sales opportunity acceleration.
  • You should be familiar with Pardot, Salesforce.
  • You should have a data driven mindset and the ability to drive action from insights.
  • You should be hands on and strategic, "roll-up your sleeves" attitude and commitment to success are imperative.
  • You should have excellent communication skills.
  • You should have experience managing budgets across lead generation channels to maximize return and minimize CPL.

VALUES

  • Care about transforming the Banking landscape.
  • Commit to supporting the organization on all Partner Marketing activities.
  • Collaborate with Senior Leaders within the Marketing organization and across the business.
  • Challenge yourself to achieve your individual and company targets.

SOME OF OUR BENEFITS include:

  • Maternity leave: Transition back with 3 days per week in the first month and 4 days per week in the second month.
  • Civil Partnership: 1 week of paid leave if you're getting married. This covers marriages and civil partnerships, including same sex/civil partnership.
  • Family care: 4 weeks of paid family care leave.
  • Recharge days: 4 days per year to use when you need to physically or mentally needed to recharge.
  • Study leave: 2 weeks of paid leave each year for study or personal development.
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