Sr Email Marketing Executive, Education

4 weeks ago


Glasgow, United Kingdom IRIS Software Group Full time

The Vacancy

We’re excited to offer a fantastic opportunity for a Demand Generation Executive to join our team and make a significant impact in the Education sector This is your chance to utilize your expertise in email and content marketing, along with your background in communications or PR, to drive our marketing efforts to new heights.

What Will You Be Doing?

  • Campaign Management: Lead the development and execution of innovative marketing campaigns using digital strategies, with a strong focus on email and content marketing. Collaborate with sales, product, and other teams to ensure seamless integration across all channels, including webinars and events.
  • Reporting & Analysis: Monitor and analyse campaign performance, optimising strategies based on key metrics such as lead quality and conversion rates. Embrace creativity and explore new approaches to exceed expectations and achieve impactful results.

What Are We Looking For?

We’re seeking a candidate who has:

  • Qualifications: A Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • Experience: A solid background in demand generation, particularly in email marketing, content marketing, communications, or PR. Experience in the Education or EdTech sectors is an advantage.
  • Skills: Exceptional project management abilities and outstanding communication skills, especially in crafting compelling content and messages.
  • Mindset: A results-driven, analytical thinker who embraces innovation and is ready to challenge the status quo.



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