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Freelance Creative Social Strategist

1 month ago

London, United Kingdom SUMO Full time

Creative Strategist (luxury brand) - Freelance

£320-£350 PD


As our clients Creative Strategist, you will play a pivotal role in shaping and executing their brand’s creative vision. You will collaborate closely with their marketing, design, and product teams to develop innovative strategies that enhance their brand's prestige and market presence. Your role will involve crafting compelling narratives, identifying market trends, and creating impactful campaigns that resonate with their discerning clientele.


Responsibilities:

  • Develop and implement creative strategies that align with the brand’s vision, goals, and market positioning
  • Conduct market research to identify trends, opportunities, and competitive insights.
  • Collaborate with cross-functional teams to integrate creative strategies into overall marketing plans
  • Conceptualize and execute high-impact marketing campaigns that enhance brand awareness and drive engagement
  • Work closely with designers, copywriters, and other creatives to ensure cohesive and visually stunning campaign executions
  • Oversee the development of high-quality content, including digital ads, social media posts, videos, and print materials
  • Maintain and enhance the brand’s image, ensuring consistency across all touchpoints
  • Engage with high-profile clients and stakeholders to understand their needs and preferences


Requirements:

  • Proven experience as a Creative Strategist or similar role, preferably within the luxury or premium sector.
  • Strong portfolio showcasing successful campaigns and creative projects.
  • In-depth understanding of luxury market dynamics and consumer behavior.
  • Excellent storytelling, writing, and communication skills.
  • Proficiency in creative tools and software, such as Adobe Creative Suite.