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Marketing Specialist
2 months ago
For the past 30 years we’ve been busy helping people with sought after skills find jobs in the Games, Interactive and Enterprise Systems industries, all around the globe.
We’re now recruiting for a Marketing Specialist to lead our marketing initiatives
This role is ideal for someone with 2-3 years of marketing experience who is passionate about the gaming and tech industries and eager to make a big impact. You will execute marketing campaigns, manage digital channels, and create content to attract both clients and candidates.
As a Marketing Specialist, you will work closely with the Operations Manager and recruitment team to help raise our brand profile, generate leads, and support our overall growth strategy.
Key Responsibilities:
Brand Awareness: Increase Skillsearch’s visibility across APAC, MENA, North America & Europe by tailoring marketing strategies and content to resonate with each region.
- Campaign Support: Develop and execute marketing campaigns to engage clients and candidates in the games and tech sectors.
- Content Creation: Maintain a content calendar and produce and curate content for social media, blogs, email newsletters, and other channels to enhance brand awareness and engagement.
- Social Media Management: Oversee and schedule posts across various social media platforms, monitor engagement, and grow our online presence.
- Website Management: liaise with website designer to create and edit website landing pages, Writing, editing and posting blogs. Plus writing job adverts and posting them regularly on the Skillsearch website and Website auditing – ensuring job titles, job adverts and information remains up to date
- Email Auditing & Marketing: Ensure job titles and information remains up to date including banners and partnership logos (this includes Photoshop). Help assist our Operations Assistant with designing and executing email campaigns, managing subscriber lists, and monitor campaign performance.
- Digital Marketing: Support the implementation of digital marketing strategies, including SEO, paid ads, and online partnerships to drive traffic and leads.
- Event Coordination: Assist in organising and promoting company participation in industry award submissions, events, webinars, and networking opportunities.
- Analytics & Reporting: Track and report on marketing performance to the Director team across digital channels, providing insights to optimise campaigns (this includes Google analytics)
- Salary & Satisfaction Survey: Creating and designing our twice annually Salary & Satisfaction Survey (one for Games and one for Enterprise Systems). Analyse survey results into stats/graphs and building it into a visual report.
- Collaboration: Work with the recruitment team to understand key business goals and align marketing efforts to support client and candidate outreach.
Creating & updating supporting business documents
Collaborating with teams to create company newsletters
Key Skills & Qualifications:
- 2-3 years of marketing experience.
- Experience managing social media accounts, creating content, and executing campaigns.
- Basic knowledge of SEO, paid advertising, and email marketing.
- Analytic and metric-driven with Excel proficiency
- Proactive, organised with strong written and verbal communication skills and excellent attention to detail
- Familiarity with digital marketing tools (e.g., Google Analytics, Google Forms, SurveyMonkey, Photoshop).
- Ability to manage multiple projects and meet deadlines in a fast-paced environment
- A passion for gaming and/or technology is a plus
This is just the role as it stands – and we’re open to being educated by someone with greater skills than ours We also expect the role to grow and change over time…
We’re open to a discussion around full time or part time for this role for the right person or a flexible working pattern.
Did you know that Skillsearch is an Employee Ownership Trust – that means the major shareholding in the business is held on behalf of the staff. Each person gets an equal share of profit distribution at the end of the financial year and would also benefit if the company agreed to any kind of sale further down the road.
On top of that we are in a great location, 5 minutes from the beach and in the heart of the city. We offer all the usual extras (free breakfast, fruit, achiever lunches, early finish incentives etc.) and we carbon offset all our team through tree planting across the globe.