Head of Marketing

3 weeks ago


Edinburgh, United Kingdom Scotland's Rural College (SRUC) Careers Full time

About The Team:SRUC - a specialist higher education institution covering research, education & consulting services, focussing on the natural economy has an exciting and ambitious vision which will transform our reputation, brand and profile.The Opportunity:Reporting to the Deputy CEO & COO the Head of Marketing will play a key leadership role for developing and enhancing SRUC's marketing activities, helping shape and deliver strategic, insight-led marketing across all audiences and markets as part of a coherent institutional approach.The postholder will drive the strategic and operational management of marketing, ensuring delivery of the brand positioning, brand values and SRUC strategy in order to grow the institutions market shares within a highly competitive market, through effective marketing and communication and strong reputation management, to create and deliver a vibrant and cohesive brand and image for SRUC in line with the strategy.Qualifications and experience required:Essential Degree-level qualification (preferably in Marketing or related field) or equivalent professional experience.Extensive experience in leading strategic marketing functions within complex, multi-stakeholder environments, ideally in higher education sectorExperience managing marketing teams an...


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