Head Of Pr

3 weeks ago


London, Greater London, United Kingdom Levy Full time
Head Of Pr - London

WHAT: Head of PRWHEN: ASAPREPORTS TO: Marketing DirectorLOCATION: KERB HQ, ShoreditchSALARY: 50, ,000HOURS: Full-Time

JOB DESCRIPTIONKERB was founded in 2012 and we are on a mission to be the most impactful hospitality business in the world. To this day, we remain at the heart of London's street food and independent food scene. Starting out as a pop-up markets and membership organisation, we have evolved to operate iconic food halls internationally, offering event catering services empowering independently run businesses to serve at some of the most recognisable venues, and run a social enterprise focused on business incubation, mentorship and strengthening pathways into the hospitality industry.

We are a food-obsessed and people-first company who believes that everyone with a bit of spark should have the opportunity to ignite it. Be it food entrepreneurs or team members, our mission is to be the most impactful hospitality business in the world.

Reporting into the Marketing Director, as the Head of PR, you will be responsible for leading the positive reputation of KERB through the wider media and influencer network.

What you'll be doing

Supporting bigger marketing spikes and identify and create standalone PR spikes for the businessRunning an ongoing proactive and reactive press office and ensuring crisis comms and supporting documents are current, alongside new systems to manage effectivelyRunning a 24/7 media support line with OOH crisis coverSupporting new openings and managing / working with PR external support globallyBuilding a on-going strong relationship with media and influencersIdentifying and organising / delivering training with staff where requiredWorking with the Marketing Director to set individual and team KPIsContribute and develop to best-of-practice PR processesWorking with the Marketing Director to craft strategies for all Marketing teams, across all channelsManaging annual budgets and plan accordinglyParticipating in the quarterly and annual planning of company objectivesGenerating Trade and consumer news (both proactive and reactive)Award entries and associated announcementsSharing live speaker opportunities for the wider teamMaking Trader announcementsWhite paper / opinion led creationProfiling SMT and wider team / traders (as appropriate)Events for media and influencers (including filming / photo location opportunities)What you'll bring to KERB5+ years experience of agency or in-house PR management (ideally within the wider hospitality sector)A self-starter mindset, with the ability to manage projects from start to finishExperience running successful PR campaigns that have a 360 degree focus within the wider marketing mixA solid understanding of traditional consumer, business and trade media and social media influencers with extensiveStrong written communication skills, that can extend to wider copywritingConfidence in the negotiation of wider brand sponsorship and partnership activityStrong presentation skills, with the ability to confidently prepare material and present to board levelAbility to set up and establish proper process and implement efficient ways of workingExcellent prioritisation and time management skillsIdeally basic design skills, using templates via Canva / Figma / PhotoshopLeadership skills, with the ability to manage a growing team and third party agency supportGlobal experience a mustOur Interview Process This is the general interview process we follow but this may be subject to change dependent on varying circumstances, role and seniority level. Apply with your CVIf shortlisted, initial call with the Recruitment & Staffing Manager to discuss your experience, the role in more detail and answer any initial questions you may haveInterview with the Hiring Manager and a further opportunity to ask any questions you may have about us, the role or just in generalFinal-stage conversation with Head of Department or business entityAs a Disability Confident Committed employer, we encourage all applicants to feel comfortable reaching out to our People Team for any accommodations or reasonable adjustments needed during the recruitment process. Your accessibility and comfort are of the utmost importance to us, and we are committed to supporting your experience with us. What you'll get by joining KERB 20% off all KERB food & drinkHybrid working25 days holiday (excluding bank holidays) + birthday day offLearning & Development Budget for books, courses and conference ticketsPrivate Medical Insurance (Vitality)ClasspassEmployee Assistance Program (EAP)Cycle To Work schemeAnnual season ticket loanEnhanced maternity / paternity / adoption leave after 2 yearsAnd much moreEqual Opportunities at KERB As part of our values, we are dedicated to fostering a culture of inclusivity at KERB. We actively celebrate our teams' different abilities, sexual orientation, race, ethnicity, faith, and gender. Everyone, from any background, is welcome and supported in their development at all stages in their journey with us. Applicants are encouraged to share with our People Team any accommodations or reasonable adjustments required during the recruitment process.
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