Human Resources Business Partner

1 month ago

Cardiff, Cardiff, United Kingdom Cardiff Council Full time

The International Office of Cardiff University is recruiting This is an exciting opportunity to work in a highly motivated, dynamic, strategically focused International Recruitment team. As a key member of the international team, you will develop and implement strategies for international student recruitment from selected countries within a designated geographical region, with responsibility for achievement of shared recruitment targets in these countries.

You will formulate, co-ordinate and undertake student recruitment activities in your markets through effective country management. Activities will include a range of business development initiatives within the countries of responsibility, including market campaigns, commercial relationship management and profile-raising activities; and contributing to the maintenance of strategic partnerships. You will play a lead role in advising colleagues in academic schools and colleges on the development of recruitment activities both within the countries that you manage and more broadly across our international activity. The role holder will initially manage international recruitment from UK and Europe. This post will involve regular travel overseas and within the UK (approximately 12 weeks per year).

The International Office has a blended approach to working, currently we work on campus on Wednesdays and Thursdays and remotely (from home) for the rest of the week. The option to work on campus full time is available if staff members choose to do this. This is an open ended, full-time role (35 hours per week).

Closing date: Tuesday, 7 May 2024

Key Duties

  • Contribute to the development and implementation of strategies and operational business plans for selected countries within a defined region.
  • Plan and deliver student recruitment and marketing activities in the countries that you manage, including the annual cycle of recruitment visits, market campaigns, and bespoke events and activities (both UK-based and overseas).
  • Undertake market analysis, overseas travel and conversion activities on behalf of the University. Represent the University at overseas events including exhibitions, pre-departure briefings, and visits to educational institutions, agents, local partners and key sponsorship/funding bodies.
  • Identify and develop opportunities for collaboration with institutions, networks and business partners, and opportunities for brand development, promotion and profile raising, within the managed countries.
  • Oversee and manage a delegated budget for student recruitment and marketing within the countries of responsibility, and make recommendations on activities to undertake within budgets.
  • Develop, sustain and manage a network of relationships with key partners in selected countries overseas, including (but not limited to) student recruitment agents, international sponsors, overseas alumni, international schools and external organisations such as the British Council.
  • Make recommendations on the appointment and retention of student recruitment agents, based on an understanding of the countries of responsibility. Work with Regional Managers to monitor and evaluate agent performance within the countries of responsibility.
  • Establish working relationships with key contacts in academic schools and colleges, to support the development and implementation of college and school international recruitment strategies.
  • Provide professional advice and guidance to staff in academic schools and colleges on a range of international recruitment issues, based on high quality market intelligence and insight. Report on developments and activities within the countries of responsibility.
  • Provide line management for Assistant International Officer(s) within the Country/Regional remit where appropriate. Recruit, train and manage the work of casual staff, including international student ambassadors and advisors.
  • Assist with the organisation and management of high-profile visits to the University of key stakeholders in the recruitment process.
  • Work with the Development and Alumni Relations division to further alumni engagement within the countries of responsibility.
  • Contribute to University wide student recruitment projects such as confirmation, clearing and adjustment, and international student induction. Create specific working groups from colleagues across the University to deliver projects that achieve international recruitment objectives.

Person Specification

Essential Criteria

Qualifications and Education

  • Degree/NVQ 4 or equivalent Professional membership/experience

Knowledge, Skills and Experience

  • Substantial experience of working within student recruitment, sales or marketing
  • Able to demonstrate professional knowledge within student recruitment, sales or marketing to provide advice and guidance to internal and external customers
  • Proven experience in developing new processes and procedures related to student recruitment, sales or marketing

Customer Service, Communication and Team Working

  • Ability to communicate conceptually detailed and complex information effectively and professionally with a wide range of people
  • Evidence of ability to explore customers' needs and adapt the service accordingly to ensure a quality service is delivered
  • Proven ability to develop networks in order to contribute to long term developments
  • Evidence of ability to be the external face of the University and to represent the University to a range of audiences with enthusiasm and creativity

Planning, Analysis and Problem solving

  • Evidence of ability to solve expansive problems using initiative and creativity; identify and propose both practical and innovative solutions
  • Evidence of ability to undertake and deliver specific projects and supervise short term project teams

Desirable Criteria

  • Postgraduate/Professional qualification
  • Experience of working in a Higher Education environment
  • Fluent in a European language
  • Fluency in Welsh, written and oral

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