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Senior Marketing Analyst

4 months ago

Paddington, Greater London, United Kingdom Convatec Full time

Pioneering trusted medical solutions to improve the lives we touch:

Convatec is a global medical products and technologies company, focused on solutions for the management of chronic conditions, with leading positions in advanced wound care, ostomy care, continence care, and infusion care. With around 10,000 colleagues, we provide our products and services in almost 100 countries, united by a promise to be forever caring. Our solutions provide a range of benefits, from infection prevention and protection of at-risk skin, to improved patient outcomes and reduced care costs. Group revenues in 2022 were over $2 billion. The company is a constituent of the FTSE 100 Index (LSE:CTEC). To learn more about Convatec, please visit

Our search for better is changing the lives of our customers. It's changing the careers of our people too – creating new challenges and opportunities all the time. We're a business that never stands still.

Join us on our journey to #ForeverCaring as a Senior Marketing Analyst (m/f/d) and you won't either.

KEY RESPONSIBILITIES

  • Own the development and regular production of the marketing metrics reports. Partnering with Business Units & MCoE to understand requirements & translate into impactful metrics which are easy to understand and interpret.
  • Ensure any insights on marketing performance are actioned.
  • Carrying out complex statistical analysis to verify the importance of the chosen metrics
  • Upskilling the competency of the marketing community in their use of reports & interpreting the results.
  • Be the expert in the FORSTA survey platform from a survey design, build and reporting perspective.
  • Responsible for the roll out of Pulse Check surveys to all FISBE markets in 2024 – this will involve creating surveys in the Forsta platform, agreeing timings & transalations with BU's, automating send out using MS Dynamics.
  • Responsible for Transacional NPS survey execution including automated survey send out, ensuring customers are not oversurveyed.
  • Report building using the Forsta platform to understand NPS results including sentiment analysis.
  • Resopnsible for agreeing actions to improve NPS scores with the with Business Units and following up to ensure actions are completed.
  • Own the creation of competitor reports using available tools (Brandwatch & SEMRUSH)
  • Line manage the activities of the Marketing analyst – with a particular focus on GA4 web reporting (tracking and tagging) and reporting support for Lighthouse initiatives

ABOUT YOU

  • Educated to degree level in relevant subject
  • Minimum 5 years in similar role
  • Expert in data analysis & report creation using multiple data sources
  • Project management experience
  • Proficient in data science techniques including statistical analysis and modelling.
  • Experience with the following tools: Power BI, Looker Studio & excel.
  • Expert in Voice of Customer Platforms (Forsta, Medallia, Qualtrics, Inmoment)
  • GA4, web tracking & tagging
  • Business Partner
  • Data storyteller / visualizer
  • Problem solver
  • Great communicator

WORKING CONDITIONS

  • The position is office based but on a hybrid working model
  • Position may involve travel up to 5% of the time, mostly within Europe.

Our transformation will change your career. For good. You'll be pushed to think bigger and aim for excellence. Your ideas will be heard, and you'll be supported to bring them to life. There'll be challenges. But, stretch yourself and embrace the opportunities, and you could make your biggest impact yet.

This is stepping outside of your comfort zone.

This is work that'll move you.

#LI-Onsite

#LI-Hybrid

#LI-LT1

Beware of scams online or from individuals claiming to represent Convatec

A formal recruitment process is required for all our opportunities prior to any offer of employment. This will include an interview confirmed by an official Convatec email address.

If you receive a suspicious approach over social media, text message, email or phone call about recruitment at Convatec, do not disclose any personal information or pay any fees whatsoever. If you're unsure, please contact us at

Equal opportunities

Convatec provides equal employment opportunities for all current employees and applicants for employment. This policy means that no one will be discriminated against because of race, religion, creed, color, national origin, nationality, citizenship, ancestry, sex, age, marital status, physical or mental disability, affectional or sexual orientation, gender identity, military or veteran status, genetic predisposing characteristics or any other basis prohibited by law.

Notice to Agency and Search Firm Representatives

Convatec is not accepting unsolicited resumes from agencies and/or search firms for this job posting. Resumes submitted to any Convatec employee by a third party agency and/or search firm without a valid written and signed search agreement, will become the sole property of Convatec. No fee will be paid if a candidate is hired for this position as a result of an unsolicited agency or search firm referral. Thank you.

Already a Convatec employee?

If you are an active employee at Convatec, please do not apply here. Go to the Career Worklet on your Workday home page and View "Convatec Internal Career Site - Find Jobs". Thank you