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Area Sales

3 months ago

London, Greater London, United Kingdom Shiseido Full time

Area Sales & Education Manager – Skin & Fragrance

MISSION

As an Area Sales and Education Manager you will join a strong team of individuals, who are responsible for motivating and educating a team of instore retail managers and teams.

To be successful, you must be committed to driving sales and adept at managing a sales team remotely. You will demonstrate exceptional analytical, problem-solving and customer service skills, whilst maximising area profitability and controlling operational costs.

ABOUT SHISEIDO GROUP

Our mission : Beauty Innovations for a Better World

Founded in 1872 in Japan, Shiseido Group is within the Top 5 leading cosmetics companies in the world and aims to inspire a life of beauty and culture. Operating in 120 countries with 42,000 employees and 70 nationalities, Shiseido offers a unique selection of Skincare, Makeup and Fragrance brands with a projected turnover over £7.0bn in 2022. Celebrating 150 years of heritage in 2022, Shiseido constantly creates high-quality, safe and innovative cosmetics and develop brands deeply loved by people from all over the world, in line with our mission: Beauty Innovations for a Better World. Did you know that Shiseido is the most awarded company in terms of innovation with a record 31 FSCC Awards?

ABOUT SHISEIDO

Founded in 1872 in Japan, Shiseido Group is within the Top 5 leading cosmetics companies in the world and aims to inspire a life of beauty and culture. Operating in 120 countries with 42,000 employees and 70 nationalities, Shiseido offers a unique selection of Skincare, Makeup and Fragrance brands with a projected £6.8bn turnover in 2021. Celebrating 150 years of heritage in 2022, Shiseido constantly creates high-quality, safe and innovative cosmetics and develop brands deeply loved by people from all over the world, in line with our mission: Beauty Innovations for a Better World.

Did you know that Shiseido is the most awarded company in terms of innovation with a record 26 FSCC Awards?

Shiseido UK & Ireland plays a central role in the EMEA region and is biggest affiliate, leading the Digital acceleration agenda thanks to a team of local experts, but is also constantly reinventing its Retail footprint in the world Nr4 biggest beauty market.

To deliver our strong Growth & Profitability ambitions, we will follow 4 strategic streams

1. Leverage our unique portfolio of premium Beauty brands across all 3 categories

2. Stay agile and capture new retail opportunities

3. Customer-driven decisions

4. Create a great place to work in Beauty

Our first strength is Make-up, led by NARS, UK's Nr4 color brand with incredible success globally and that gained 4 rankings in the last 2 years thanks to its unique tone of voice and exceptional complexion and lip products.

Skincare is a key priority for expansion, with 5 very diverse and complementary brands covering the full scope of consumers needs and profiles. From brand Shiseido that is recognized for its uncompromising quality and showing huge growth potential in UK&I, to already iconic Drunk Elephant (+75% growth this year, about to enter Top10 Skincare) with its most sought-after formulations and Skin Smoothies, or the spectacular Clé de Peau Beauté that embodies the ultimate of stem-cell technology to the service of radiance. This year, we just launched ULÉ a newly created Skin-Tech brand with breakthrough credentials around Sustainability and botanical performance, as well as expanding Gallinée, our most recent acquisition from 2022 specialized around skin microbiome with unique patents.

We are also growing fast in Fragrance, a category we want to accelerate with leading Designers brands such as Issey Miyake, Narciso Rodriguez, Tory Burch, Zadig&Voltaire and Serge Lutens.

Year to date, October 23, SHISEIDO Group is the fastest growing Beauty Group in the UK market, both in Stores and Online. Our clients include high-street retailers such as department stores, beauty chains as well as online pure players and specialty stores. We also have 4 boutiques and 3 direct e-commerce websites. Our mix of sales is 55% online and 45% in brick & mortar.

ABOUT SHISEIDO BRAND

Recently voted as No5 most trusted brand in Health & Beauty worldwide, Shiseido has defined the concept of beauty and spread its knowledge and power across the world. Heralding an army of devoted followers, we feel that by inspiring empathy, beauty can become a positive force in the world, and guide the next generation boldly into the future.

ABOUT CLE DE PEAU BEAUTE

Clé de Peau Beauté, the premier luxury skincare and makeup brand from Shiseido Cosmetics, was founded in 1982 as the ultimate expression of elegance and science. Forever guided by exquisite aesthetics and intelligence, Clé de Peau Beauté has instilled its products with modernity, enchantment, and dynamism to emerge as an industry leader in delivering radiance so remarkable, it emanates from within.

ABOUT DRUNK ELEPHANT

We are committed to using only ingredients that either directly benefit the health of the skin or support the integrity of our formulations. We never take into account whether something is synthetic or natural, instead choosing ingredients based on biocompatibility.

ABOUT DESIGNER FRAGRANCES

Shiseido Group's fragrance brands are a collection of luxurious and exciting fragrance brands, which are amongst the leaders in the UK market. From the edgy Zadig&Voltaire to the sensual and effortless delicacy of Narciso Rodriguez; and the intriguing mix of natural and sophistication in Issey Miyake. In selected distribution, we also have the unique collection from the extraordinary perfumer, Serge Lutens and more to come to the market.

ABOUT ULE

At Ulé we are on a mission to promote botanical, conscious beauty, being the first skincare brand to grow its ingredients in our own indoor high-tech vertical farm.

Our formulas are obtained through an avant-garde method of culture that guarantees the purity and power of the plants to give you more resilient skin. We have created a sustainable way of beauty for those who want to enjoy life to the fullest, in harmony with the environment.

ABOUT GALLINEE

At Gallinée we believe in working with your microbiome to help it to look after you. Our products contain a patented complex of prebiotics, probiotics and postbiotics to nourish and support the good bacteria that make your own personal ecosystem. Helping them to look after even the most sensitive skin.

ORGANISATION

Reports to: National Field Sales Manager

Job Location: Field – North & Ireland

Contract type: Permanent

MAIN RESPONSIBILITIES

PERFORMANCE & PLANNING:

  • Develop and execute an effective plan to deliver agreed retail sales targets whilst respecting brand values
  • Ability to analyse and interpret sales data to identify gaps and opportunities
  • Control the FTE budget within the area (permanent and temporary staff)
  • Accurate and timely report retail sales results and KPIs by store to HO on a weekly basis
  • Share monthly area review with National Sales and Education Manager
  • Deliver impactful launch events/promotions that exceed customer expectations and meet agreed targets. Conduct and report post event reviews
  • Ensure customer returns are processed in a timely and accurate manner. Work with retail ops teams to identify and rectify stock issues within store. Effectively escalate issues to National Account Managers where necessary

PEOPLE DEVELOPMENT & EDUCATION:

  • Select, coach and motivate a high performing retail team to deliver against agreed targets
  • Effective onboarding of new starters, ensuring an effective induction programme and inclusion in brand training seminars
  • Conduct monthly performance reviews and annual appraisals with appropriate action plan to ensure continuous development.
  • Accountable for all HR matters relating to instore teams
  • Conduct regular team meetings to ensure the retail teams understand and are equipped to deliver brand/retailer plans; share best practice across the area; identify future opportunities.
  • Supports and develops store managers to drive sales, achieve and exceed targets and manage the team
  • Follow up from new launch training via on counter visits and remote meetings
  • Ensure grooming, instore hygiene, VM and customer service is in line with brand guidelines
  • Responsible for all commercial training of instore teams
  • Work with the training teams to identify and implement opportunities to improve sales through training, supporting in the facilitation of workshops face to face and virtually on product knowledge, Events & Activities, Customer Experience and clienteling
  • Demonstrates a understanding of and a passion for Artistry in a Artistry brand

OTHER:

  • Build collaborative partnerships with store management
  • Understand and communicate competitor activity and impact on sales to National Sales & Education Manager
  • Demonstrates the agility and flexibility to work across multiple brands/categories.

PROFILE, SKILLS AND EXPERIENCE REQUIRED

  • Experience of leading and developing a multi-site sales team within the cosmetics industry
  • Commercially astute and able to drive business performance
  • Ability to manage and motivate an existing team of Managers and be able to identify and develop talent
  • Able to manage time effectively and plan in contingencies to ensure targets are met
  • Experience of achieving revenue and profit targets
  • Successful record of developing individuals to achieve targets
  • Excellent training facilitation skills
  • Excellent written and verbal communications skills, adaptable for delivery to a range of audiences
  • Team player, ability to respond to rapidly changing demands.
  • Experience of delivering business projects to improve ways of working
  • Experienced in Excel, Word, Power Point and Outlook
  • Full clean driving licence
  • Alignment with the group's "Trust8" working principles: Think Big, Take Risks, Hands on, Collaborate, Be Open, Act with Integrity, Be Accountable, Applaud Success

The benefits you'll love...

  • 26 days holiday + bank holidays + your birthday day off
  • Holiday buy – up to 5 days
  • Day off when you get married or move house
  • Generous contributory pension scheme – match up to 8%
  • Annual performance related bonus
  • Private medical insurance with Vitality
  • Enhanced parental allowance
  • Generous product allocation & discount
  • Life Assurance up to x4 your salary
  • Flexible Friday finish
  • Flexible & hybrid working
  • Wellbeing programmes
  • Annual performance and development reviews so you know your career is going in the right direction