Marketing Strategy Specialist
3 weeks ago
The Opportunity
We're looking for a Marketing Strategy Specialist to join our Commerce department. As Marketing Strategy Specialist with you will develop and lead campaign and event strategies, positioning and storytelling that engage our audiences across all platforms.
Who We Are
QVC empowers shoppers with knowledge and shares insights in a lively, engaging way. We offer an ever-changing collection of familiar brands and fresh new products - from home and fashion to beauty, electronics and jewellery - and we connect shoppers to interesting personalities, engaging stories and award-winning customer service. Worldwide, QVC reaches more than 200 million homes via our 12 broadcast networks and reaches millions more via multiple streaming services, websites, mobile apps and social pages. In 2021, QVC International served 4.7 million customers and has more than 7,000 team members in the U.K., Germany, Japan, Italy, Poland and China.
Your Impact
You will provide a brief with proven customer feedback for Platform Execution team to manage the action points to bring Campaigns and Events to life as initially planned.You will develop the commercial calendar and go to market planning inclusive of category strategy. You will work alongside the Commerce Strategy Manager with the CI Specialist to test various positioning concepts to ensure the work is rooted in customer feedback.Partner closely with Merchandising to influence the buy/product choice, being aware of category buying deadlinesWhat You Bring
Be able to make key business decisions, aligning to company goalsA high level of QVC business and customer knowledgeChange Orientation - Evolve in a changing retail landscape Reactive to the environment and delivering against changing objectives when directed.Planning & Organisation#LI - VJ2
#LI - Hybrid
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