Brand & Marketing Manager
3 days ago
Main Duties and Responsibilities:
- Lead, Develop the Marketing Brand team making sure they stay happy, focused on achieving the business goals delivering exciting, engaging & effective marketing activity.
- To grow the business brand, communications & marketing channels, drive engagement and traffic to business services.
- Developing and overseeing the marketing strategy - oversee testing (for marketing attraction - sales, acquisition, consumer retention & consumer engagement)
- Managing and leading creative agencies to execute the business marketing campaigns.
- Monitoring the performance of the business brand through business related key performance indicators (KPI)
- Supporting the objectives of business brand strategy – building a culture capable of excelling & process orientated for digitally-led sustainable business into the future.
- Experience in a similar role in marketing/ Email marketing (strong)
- Experience with content such as press releases, SEO content, artwork, print and digital media.
- Experience within any/ all of the following - (IDM, CIM, CIPR)
- Our client is a growing business so project management experience driving digital change.
- Experience within working for a Service business - this is not a business selling a product we require a candidate whom has experience selling a service through brand awareness
- SKILLS & Technical (ideal NOT essential) - HTML, CSS, JavaScript, HTML & Email marketing.
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