Social Media Specialist

1 month ago

Southampton, United Kingdom GARMIN (EUROPE) LIMITED Full time

Social Media Specialist (Content Creator)

Hours: 40 hours per week, Monday to Friday, 8.30am - 17:30pm

Location: Southampton office based, option for Hybrid after probation

Salary: £35,000 per annum


Purpose of the job;

Support the Social Media Manager to increase reach and engagement across Garmin UK social channels by creating and executing organic social content and effectively delivering community management strategies, all to maximise ROI.


Key Duties;

Daily management of Garmin UK social media channels in line with UK and Ireland marketing strategy

  • Create engaging, social-first content for Garmin UK social channels (organic and paid) which promotes key brand-focussed messages in a clear and effective way, retaining the global brand identity at all times
  • Deliver effective and consistent community management by playing an active role on our social feeds
  • Manage the social media calendar to maximise the impact of product launches, events and brand campaigns (both global and local content)
  • Research and monitor the latest social media marketing trends and maintain a level of professional knowledge of social media tactics available to Garmin
  • Manage influencer communications across multiple segments to ensure relationships with our brand advocates remains strong and output is effective
  • Collaborate with Segment Marketing team on brand ambassador plans, ensuring we maximise the opportunity on Garmin and ambassador social channels
  • Work alongside Social Media Manager to track and report on social media activity, converting data into insight in order to achieve maximum ROI.
  • Ensure effective internal communications to ensure all stakeholders are informed of social media activity.


Education & Experience;

Minimum 2 years’ experience in a similar social media role

  • Experience creating engaging and innovative social-first content for a brand
  • Good level of content editing skills across video and imagery. Experience with Adobe Premiere Pro or Photoshop is a bonus
  • Experience managing and engaging with online communities for a brand
  • Experience working with influencers and managing relationships
  • Excellent social media copywriting skills
  • Experience measuring the success of social media marketing and community management
  • Excellent organisation, planning, and analytical skills
  • Proficiency using and/or willingness to learn social media management tools such as Sprinklr and Klear.
  • Capable of working autonomously and multitasking in a high-pressure environment
  • Excellent interpersonal and relationship development skills
  • Must have creative flair, passion for fitness and the outdoors.


Benefits:


  • Additional leave
  • Company events
  • Company pension
  • Cycle to work scheme
  • Discounted or free food
  • Employee discount
  • Free parking
  • Life insurance
  • On-site parking
  • Private medical insurance
  • Referral programme



Schedule:


  • 8 hour shift
  • Day shift
  • Monday to Friday


Experience:


  • Social media marketing: 1 year (required)
  • social media: 2 years (required)


Work Location: In person

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