Marketing Manager

4 weeks ago


Ashford, United Kingdom THEMIS Clinical Defence Full time

Marketing Manager 


You will be responsible for working closely with various product managers across a specialist range of insurance, legal and healthcare products in a rapidly growing group of companies.


Day-to-day responsibilities:


  • Working with product leads to develop specific digital marketing strategies to increase brand awareness, for example to launch a new product and communicate this effectively to an existing and new client base.


  • Manage annual sponsorship and event calendar across the company, working with stand designers, event organisers and product leads. The company frequently attends events, with this requiring logistical management from stand design to merchandise placements.


  • Working with current outsourced SEO partners to oversee product page SEO optimisation.


  • Working with the current outsourced PPC partner to oversee their strategy and ensure products rank highly when searched.


  • Manage social media.


  • Ensure the company website and brochures reflect the services as they evolve.


Required Experience:


  • SEO optimisation experience
  • PPC experience
  • Previous use or knowledge of Mailchimp
  • Previous use or knowledge of LinkedIn advertising
  • A good grasp of data obligations under GDPR
  • A flair for design
  • Bachelor's degree or equivalent experience
  • 3+ years' experience in marketing (ideally in the healthcare/insurance/legal sectors)
  • Ability to multi-task
  • Strong verbal, written, and organisational skills


Development opportunities


The company currently outsources the majority of its marketing and communications requirements. However, there is now a need to grow a team in-house to keep pace with the companies growth and specialist requirements. The individual successful in the role will become a specialist in the healthcare, legal and insurance sector with it envisaged that they will be responsible for their own team as the role develops.


Salary:


Competitive, dependant on experience.




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