Director of Growth

SGS & Co is a brand impact group. We’re built for agility and inventiveness, to enable our clients to get there first. Fueled by two connected specialist teams, Marks and SGS, we empower acceleration on a global scale, bringing the world’s biggest brands to life.

We are both a brand design and experience agency & a production powerhouse, built for brands to access top multi-discipline talent. We provide our client-partners with a holistic service operating as an extension of their design, marketing, and supply-chain teams. Our approach combines provocative thinking with optimization programs designed to disrupt and drive results. Culture fuels our everyday work with a diverse group of 5300+ across 6 continents with global expertise in strategy, creative, design, content creation, eComm, production and print management. Our vast range of services is powered by creatives and technical experts focused on driving dynamic solutions to market effectively and at the speed of culture. Our scale, CPG and retail expertise means we understand brands, we understand retail at the digital and physical shelf, and more importantly we understand the audiences that brands need to connect with.

Our list of services and capabilities allows us to be agile while having extensive areas of expertise:

3D/CGI, Accelerator/Innovation Workshops, Adaptive Design, Art Direction, Brand Guidelines, Brand Identity, Brand Positioning, Brand Strategy, Category reviews, Claims Iconography, Color Management, Competitive Analysis, Comps, Concept Packaging Design, Content Creation, Copywriting, Corporate Videos, eCommerce, Foresight, Insights, Illustration, Innovation, IPO Consultation, Landscape Assessment, Photography & Videography, Motion Graphics, POP/POS, Portfolio Architecture, Prototyping, Regulatory compliance, Research, Retouching, Shopper Marketing, Social Media, Strategic Design, Structural and Guidelines for Secondary / Retail Ready Packaging, Trend Reports, Vendor Management, UX/UI, Microsites, Workflow Technologies, Mock-ups and Samples, Production Art & Pre-press, PQM, Sustainability Solutions, Partner-Managed Programs.

Our extensive network of experts ensure that we respond to shifting market conditions and combine the power of our global scale with the precision of local solutions based in 6 Regions, 30 Countries, 5300+ Team Members with 1 Dynamic Solution

Job Description:

A passionate Director of Growth Design Europe who will represent design and digital on our Team. You will ensure our Marks (SGS & Co) pipeline will be filled with brand strategy, packaging, digital, marketing communications, content production and CGI opportunities. You will partner with the other Director of Growth Team Members across the globe, VPs of Growth, EVP of Growth and the SVP of Client Service Global in your role.

You will act as the Strategic New Business Leader and become a trusted resource for Marks and SGS & Co. In your role you will liaise between potential new clients, existing client with growth opportunities and our internal cross-functional teams to ensure the timely and successful delivery of RFP submissions, lead discovery calls, credential presentations and/or strategic solutions across SGS & Co.

You will be responsible to be the 1st Design connect to identify the needs of the Client and the Client ask/needs when it comes to New Business Opportunities for Marks Europe

Your primary responsibilities will be the growth of our Design new business pipeline, but you will also be support to the wider Growth Team.

Generate new agency clients from discovery, approach, to pitch and fostering the new relationship to first project before transitioning business.

Accountable for:

The initial new business client relationship, presentations, new business opportunities, RFPs, organic growth opportunities with the Marks and SGS & Co Team and the dedicated NBD forecast.

As defined by:

The growth of the business in client satisfaction and relationship, revenue generation (net new and organic), contributing margin, successful achievement of identified KPIs, and growth of both direct and indirect teams.

Reporting to:

The VP of Growth, Design and the EVP of Growth, Global

General Overview:

Your business brain is balanced with your creative brain. You celebrate a perfectionist lens for business, brand stewardship, creative design and design adaptation, all backed by strategic acumen and guts and grit to find, manage and land new opportunities.

You understand the role design thinking plays in consumer conversion and the impact of great branding, packaging, content creation and/or brand communication. You will celebrate collective successes and grow from opportunities to ensure that Marks and SGS & Co is always striving to be the absolute best.

Responsibilities:

1. Get immersed in the exciting, fast-paced, Marks and SGS & Co Culture to be able to present our strategic solutions to new and existing clients

2. Oversee New Business Development as part of the Enterprise SGS & Co Growth Team - you must be able to identify Brand Strategy, Packaging, Marketing Comm, eComm, Digital and Social opportunities and needs with any new leads and speak to potential opportunities involving SGS production and prepress

3. Develop a trusted advisor relationship with key accounts and customer stakeholders

4. Attend conferences and agency events to foster new agency leads across Marks and the broader collective

5. Ability to apply insights and/or lead RFPs, new business needs and new client lead meetings

6. Effectively present and communicate rationale and solutions to clients across an array of both Marks and SGS services

7. Ability to build credential decks in keynote and/or pptx

8. Ability to multi-task and problem-solve on a daily basis

9. Ongoing - Recommend improvements in the New Business Design process and utilization of resources and subject matter experts

10. Act as first point of responsibility for the Marks Growth and New Business Team representative

11. Write larger scale or strategic proposals, RFPs, estimates and SOWs based on new client requests from the Growth/NBD team – must ensure alignment from subject matter experts.

12. Forecast and track key metrics, communicate the progress of monthly/quarterly initiatives to internal and external stakeholders

Success in the role:

Success in this role is achieved by consistently demonstrating the active pipeline for design opportunities with new clients and/or new targets. Identifying growth opportunities with key targets, uphold the Marks design pillar standard of excellence, manage multiple priorities with internal and external clients, and make sound decisions to ensure the business moves forward resulting in wins for new design business and/or business for the broader collective.

Education & Experience Requirements:

• Bachelor’s degree in Marketing, Business Administration, or Design

• Minimum 10+ years of experience in new business, account management and/or leadership.

• Minimum 10+years of experience working with clients on brand strategy, design and design adaptation all in relation to packaging, digital, marketing communications

• Proficient using Mac OS, Microsoft Word, Excel, PPTX and Keynote

Must possess:

• Experience in Client Service and leading Client relationships/partnerships

• Making new client relationships and cold calling potential clients

• Command an audience and feel comfortable presenting to large groups / clients

• Have a positive, proactive attitude towards opportunities and potential problems

• Ability to communicate, present and influence credibly and effectively at all levels of the organization, including executive and C-level

• Superior written and interpersonal communication skills that can flex and navigate easily across multiple clients and project teams

• Curious nature and a commitment to learning