Marketing Executive

3 weeks ago

Salford, Salford, United Kingdom SpaMedica Full time

Role: Marketing Executive

Location: 43 Churchgate, Bolton BL1 1HU

Hours: Full time 37.5 hours a week Monday to Friday

Salary: £32,000 - £35,000 (Dependant on experience)

Here at SpaMedica, our focus is on patient care, safety and satisfaction. As the UK's largest independent provider of NHS cataract surgery, we're experts at what we do which is proven in the five-star feedback we receive from our patients.

Joining us as a Marketing Executive you will support our visions and values of safety, integrity, kindness and transparency which are embedded in our day to day care to ensure we deliver the best service possible.

All of SpaMedica's hospitals inspected by the CQC have been rated as 'Good' or 'Outstanding,' and we have recently been awarded Investors In People Platinum Accreditation.

About you:

You will support the development and execution of marketing and brand strategies, as well as annual plans and the development of marketing materials for our patient, prospective patients and sales team. You will implement integrated marketing plans including ATL and BTL activity, support local and national events, and assist patient research / insights to inform the development of patient communications. You will manage a varied range of activities to support our B2C, B2B and internal audience.

Why work with us?

  • Join a team that lives our values of safety, integrity, kindness, and transparency.
  • Opportunities to grow, learn new skills, and advance your career.
  • Be part of a caring, community-focused team.

If you are able to put our patients at the heart of everything you do, then apply today as we want to hear from you

Benefits of our Marketing Executive:

  • 33 days holiday per annum (inclusive of bank holidays)
  • Central Bolton location (Hybrid)
  • On Site Gym
  • Recommend a Friend Scheme (£350 reward for both)
  • Free quarterly team lunches, flu vaccinations, and DBS
  • Access to exclusive discounts
  • Continuous training and development

Responsibilities of our Marketing Executive:

  • Support the development and execution of marketing and brand strategies and annual plans.
  • Assist in the development of marketing and promotional literature and materials for our patient and prospective patients.
  • Assist in the development of marketing and promotional literature and materials for our Optoms and B2B audiences working closely with our sales teams.
  • Implement integrated marketing plans and campaigns, including online, social, telemarketing, engagement, and nurturing activities.
  • Build relationships across the business and department to deliver effective campaigns.
  • Understand brand guidelines and consistently implement them across all channels and marketing materials.
  • Track competitor analysis, monitor relevant marketing industry news and report emerging trends.
  • Work closely with other teams to ensure print, digital, social and events are executed on time and to a high standard.
  • Build relationships with the sales team to develop effective marketing plans each financial year.
  • Support with the planning and implementation of national and local events we attend as a business for our Optom community. Work closely with the events and other marketing managers such as digital, comms and creative to implement.
  • Support patient research and insights to inform the development of patient communications and enhance their experience with our marketing touchpoints.
  • Deliver monthly reports, reporting on successes and key learnings of campaigns upon completion.
  • Help with updates to the website and online channels, feedback, and reviews by our patients on social media and NHS websites if necessary.
  • Management of agencies to ensure all elements of marketing are supported e.g. press, artwork, print and digital.

Apply Today and be part of a team that puts patients at the heart of everything we do.

Important Information: This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975. Therefore, a submission for Disclosure to the Disclosure and Barring Service (formerly known as CRB) will be necessary to check for any previous criminal convictions.

Equality and Diversity: SpaMedica is committed to promoting equality of opportunity, celebrating and valuing diversity, and eliminating any form of unlawful discrimination across our workforce. We ensure our people are truly representative of the communities we serve. All individuals, regardless of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientation, are encouraged to apply for this post. As an inclusive employer, we are here to support you. If you have any special requirements to help you with your application, email our team at careers@spamedica.co.uk.

Our Commitment: Our organisation is committed to safe and fair recruitment, safeguarding, and protecting those we care for and serve. We ensure all our staff are vetted, selected, trained, and supervised fairly and to a high standard so that they can provide safe, effective, and compassionate care.

For more about us, visit SpaMedica.

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