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Brand Manager

2 months ago

StainesUponThames, United Kingdom Parkside Recruitment Full time

I have an exciting opportunity for an experienced Brand Manager to join a leading healthcare/pharmaceutical organisation.


This role is pivotal for the upcoming launch of a product. If you are passionate about marketing strategy, brand development, and making a substantial impact in the healthcare sector, this could be the perfect opportunity for you.


Brief Overview

Product Launch:

  • Play a critical role in the launch of a product in a new indication.
  • Drive the development and execution of marketing strategies and brand plans to support the product launch.

Campaign Development:

  • Build and support the creation of innovative and effective campaigns and initiatives.
  • Aim to build advocacy, grow sales, and increase market share in the UK and Ireland.

Performance Tracking:

  • Track relevant KPIs and metrics to inform marketing activities.
  • Review and adjust brand tactics per cycle based on key internal and external dynamics.

Material Development:

  • Develop competitive and impactful materials for field use to advance our brand strategy.
  • Work collaboratively to develop product promotional materials, seeking cross-functional input to maximise the impact of materials.


Key Skills & Experience

3-4 years brand management experience (either in-house or in a suitable agency role)

Good working knowledge of the pharmaceutical industry

Effective communication skills