Head of Strategy

3 weeks ago

Greater Bristol Area, United Kingdom ADLIB Recruitment | B Corp™ Full time

Are you a visionary strategist with a passion for driving transformative CRM marketing solutions? I'm excited to represent one of my favourite clients, a cutting-edge Digital/CRM marketing agency based in the South West, in their search for a talented Head of Strategy to join the team.


Company Overview:

Our client is a forward-thinking CRM marketing agency renowned for crafting innovative and data-driven strategies that empower their clients to build lasting customer relationships. With a track record of delivering exceptional results, they pride themselves on pushing the boundaries of traditional marketing and consistently exceeding client expectations.


Role Overview:

As the Head of Strategy, you will play a pivotal role in shaping and executing client strategies that drive engagement, loyalty, and growth. You will lead a team of strategic minds, collaborating closely with cross-functional teams including creative, analytics, and technology experts to deliver holistic and impactful CRM campaigns.


Key Responsibilities as a Head of Strategy:

  • Develop and execute strategic CRM marketing plans that align with clients' business objectives.
  • Lead and mentor a team of strategists, fostering a culture of innovation, collaboration, and excellence.
  • Partner with clients to understand their unique challenges, translating them into actionable strategies.
  • Identify trends, insights, and opportunities within customer data to inform campaign direction.
  • Collaborate with creative and technical teams to translate strategic vision into compelling campaigns.
  • Monitor campaign performance, analyse data, and make strategic adjustments to maximize effectiveness.
  • Stay up-to-date with industry trends and emerging technologies to drive continuous innovation.


Qualifications and Experience:

  • Proven experience as a Head of Strategy within the CRM marketing landscape, marketing agency experience is a must.
  • Strong leadership skills with the ability to inspire, mentor, and guide the strategy team.
  • In-depth knowledge of customer segmentation, journey mapping, and data-driven marketing.
  • Exceptional analytical skills and the ability to derive actionable insights from data.
  • Excellent communication and presentation skills, with the ability to engage clients and internal stakeholders.
  • Previous marketing agency experience is preferred (network preferred), showcasing your ability to manage multiple client relationships.
  • A passion for staying ahead of industry trends and a commitment to continuous learning.


The successful applicant will also be required to go into the Bristol office 2 days a week.


Application:

If you are a Head of Strategy with a knack for driving impactful CRM marketing campaigns, we want to hear from you Join a team that thrives on innovation and creativity, delivering results that reshape the marketing landscape.


To apply, please submit your CV or contact Theo @ ADLIB to find out more

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