Marketing Manager

3 months ago

London England, United Kingdom Trustpilot Full time

Our vision is to be the universal symbol of trust, bringing consumers and businesses together through reviews. We are well on our way — but there’s still an exciting journey ahead. Join us at the heart of trust.

Trustpilot is at a very exciting stage in our journey, and we’d like you to join us at this pivotal moment as we enter a new period of growth with a renewed strategic direction. This role will focus on scaling our PR and social media engagement marketing strategy and is critical in assisting us achieve our goals and vision to create an independent currency of trust in the UK.

You will be a key member of the UK Regional Marketing team, and will work on the following:

  • Brand awareness and growth by creating and managing the marketing and customer narrative in the UK.
  • Oversee the PR engagement and media outreach strategy to develop the narrative and proactive public relations. 
  • Strategies to promote awareness and engagement via our social media platforms.
  • Expertise in PR, social media, market nuances, and local insights.

This role will help build and develop our PR and social engagement strategy to deliver value and growth in consumer usage of the platform and promote awareness of the Trustpilot brand in the UK. You will be a core member of the UK marketing team that is tasked with amplifying our narrative, and creating innovative, compelling, data-driven campaigns that demonstrate the value of Trust. 

You will create and implement an impactful and commercially focused PR and social engagement strategy to amplify our narrative through key media and digital channels, events, awards, and more. You will be responsible for all regional social media and PR initiatives, stories, and outreach. You will work closely with other stakeholders in Marketing such as Digital, Product Marketing, and Content to ensure an effective omni-channel approach. 

What you’ll be doing: 

  • Develop and own PR and social engagement strategy for the UK, using a local agency and with global support.
  • Manage and develop press releases, and messaging points, along with building relationships with journalists in key media outlets.
  • Create and execute speaking, podcast, and media engagement.
  • Leverage internal data to develop compelling external narratives that support Trustpilot’s value proposition.
  • Identify competitive, customer, and industry/category trends to bring fresh, creative thinking to Trustpilots’ external narrative.
  • Work closely with Global Marketing, Product, and External Comms teams to integrate programs, support product releases and global initiatives.
  • Take full responsibility for each of your strategies; delivering on time and budget, with clear ROI or other metrics.

Who you are: 

  • Proven experience in communications, social, or PR functions.
  • Experience working with/managing agency partners, influencers, and press directly.
  • Ability to operate in a high-performance, commercial environment and desire to learn and improve continuously.
  • Proven experience in building and delivering social and PR campaigns in a SaaS business - with demonstrable strong ROI.
  • Continual focus on customer-centric, data-driven insights to influence decisions to improve business performance.
  • A collaborative hands-on approach, with the ability to work on both strategic and tactical levels.
  • Motivated with a bias for positivity, action, and accountability.
  • Solid stakeholder management skills and the ability to influence others - regardless of seniority or department.

What's in it for you:

  • A range of flexible working options to dedicate time to what matters to you
  • Competitive compensation package + bonus
  • 25 days holiday per year, increasing to 28 days after 2 years of employment 
  • Two (paid) volunteering days a year to spend your time giving back to the causes that matter to you and your community
  • Rich learning and development opportunities are supported through the Trustpilot Academy, LinkedIn Learning, and Blinkist
  • Pension and life insurance
  • Health cash plan, online GP, 24/7, Employee Assistance Plan
  • Full access to Headspace, a popular mindfulness app to promote positive mental health
  • Paid parental leave
  • Season ticket loan and a cycle-to-work scheme
  • Central office location complete with table tennis, a gaming corner, coffee bars and all the snacks and refreshments you can ask for
  • Regular opportunities to connect and get to know your fellow Trusties, including company-wide celebrations and events, ERG activities, and team socials.
  • Access to over 4,000 deals and discounts on things like travel, electronics, fashion, fitness, cinema discounts, and more.
  • Independent financial advice and free standard professional mortgage broker advice

Still not sure?

We want to be a part of creating a more diverse, equitable, and inclusive world of work for all. We’re excited to hear about your experiences as well as how you will contribute to our working culture. So, even if you don’t feel you don't meet all the requirements, we'd still really like to hear from you

About us

Trustpilot began in 2007 with a simple yet powerful idea that is more relevant today than ever — to be the universal symbol of trust, bringing consumers and businesses together through reviews. Trustpilot is open, independent, and impartial — we help consumers make the right choices and businesses to build trust, grow and improve.

Today, we have more than 300 million reviews and 67 million monthly active users across the globe, with 127 billion annual Trustpilot brand impressions, and the numbers keep growing. We have more than 900 employees and we’re headquartered in Copenhagen, with operations in  Amsterdam, Denver, Edinburgh, Hamburg, London, Melbourne, Milan and New York. 

We’re driven by connection. It’s at the heart of what we do. Our culture keeps things fresh –– it’s built on the relationships we create. We talk, we laugh, we collaborate and we respect each other. We work across borders and cultures to be the universal symbol of trust in an ever-changing world. With vibrant office locations worldwide and over 50 nationalities, we’re proud to be an equal opportunity workplace with diverse perspectives and ideas. 

Our purpose to help people and businesses help each other is a tall order, but we keep it real. We’re a great bunch of humans, doing awesome stuff, without fuss or pretense. A successful Trustpilot future is driven by you –– we give you the autonomy to shape a career you can be proud of. If you’re ready to grow, let’s go. 

Join us at the heart of trust.

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