Marketing Analyst
2 weeks ago
Description -
We are seeking an experienced and analytical Marketing Analyst to join my client in the retail industry. As a Marketing Analyst, you will play a key role in analyzing market trends, identifying target audiences, and evaluating the effectiveness of marketing campaigns. You will leverage your expertise in data analysis to provide insights and recommendations that will drive strategic marketing decisions. If you are passionate about numbers, have a keen eye for detail, and thrive in a fast-paced environment, we would love to hear from you.
Responsibilities -
Conduct market research and analyze customer behavior to identify target audiences and develop marketing strategiesnTrack and analyze marketing campaigns, including measuring ROI, campaign effectiveness, and customer engagementnCollect, interpret, and analyze data from various sources to identify trends and generate actionable insightsnCollaborate with cross-functional teams to develop and implement data-driven marketing initiativesnUtilize data visualization tools to create reports and presentations on marketing performance and make recommendations for improvementnMonitor industry trends and competitor activities to identify opportunities and stay ahead of the marketnMaintain and update marketing databases and ensure data accuracy
Requirements -
Proven experience as a Marketing Analyst or in a similar analytical rolenStrong analytical skills and expertise in data analysis tools and techniquesnProficient in using data visualization tools such as Google Analytics, Tableau, or Microsoft Power BInAdvanced knowledge of Excel for data manipulation and analysisnFamiliarity with statistical analysis software such as SPSS or SAS is a plusnExcellent communication skills and ability to present complex data in a clear and concise mannernAttention to detail and ability to multitask in a fast-paced environment
Marketing Analyst – Nottingham - £40,000
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