UX/UI Designer

3 weeks ago

birmingham, United Kingdom Digital Waffle Full time

A leading UK-based consumer digital platform that connects millions of families with unforgettable leisure experiences is searching for a highly commercial and user-centric UX/UI Designer. This is a pivotal role that will define and elevate the digital experience across the company’s core platforms, which include a high-traffic public website, a premium membership product, and a B2C management system. Job title - UX/UI Designer Salary - up to £60K Location - Birmingham (hybrid) Responsibilities: Own the end-to-end UX/UI design strategy and execution for key digital platforms, ensuring a unified and consistent user experience. Strategically design features and flows that optimise user journeys from discovery through to transaction, directly supporting business growth targets. Champion a user-centred, accessibility-focused approach, conducting and leveraging user research and testing to inform and validate all design decisions. Produce high-quality wireframes, prototypes, and final design assets, actively contributing to and maintaining a scalable design system. Work closely with cross-functional teams (Product, Engineering, Marketing, Commercial) to ensure design aligns with technical feasibility and business objectives. Experience: A strong track record as a UX/UI Designer in a consumer-facing digital or e-commerce environment. A demonstrable history of designing to drive conversions, revenue, and key engagement metrics—not just aesthetics. Expert in Figma, Sketch, Adobe XD Strong understanding of how to use analytics, user research, and A/B testing to iterate and refine designs continuously. A compelling portfolio showcasing end-to-end web and product design processes and outcomes. Does this role sound like it could be for you? If so, email your CV and portfolio to or follow the links to apply. **Please note that due to the volume of candidates, we can only respond to those who are deemed suitable for the position. Thank you for your interest**

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