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Paid Media Manager

3 months ago

Hinckley, United Kingdom The Portfolio Group Full time
Are you a high-performing Paid Media Manager with a knack for driving exceptional results? We're on the lookout for someone just like you to join our clients dynamic team at an exciting time of growth
As a Paid Media Manager, you will report to the Associate Director of Digital Growth, you will be instrumental in supporting the Sales & Marketing divisions, ensuring all online marketing efforts deliver the highest possible ROI.
Day to Day
- Formulate high-performing search strategies
- Launch and optimise PPC and social media paid campaigns
- Oversee accounts on search platforms such as Google AdWords, Bing, Meta, and others
- Select keywords and target audiences effectively
- Monitor budgets and adjust bids to maximise ROI
- Track KPIs to assess performance and identify issues
- Produce and analyse PPC and social media reports
- Write compelling ad copy and choose engaging imagery
- Develop new campaigns across multiple channels
- Maintain partnerships with PPC and social ad platforms and vendors
YOU?
- Proven experience as a PPC/Paid Media Manager
- Strong background in data analysis and reporting
- In-depth knowledge of SEO and digital marketing concepts
- Expertise in multiple platforms (e.g., AdWords, Facebook, Meta)
- Proficient with analytics tools (Google Analytics)
- Excellent MS Office skills, particularly Excel
- Outstanding communication skills
- Analytical thinker with strong numeracy skills
Ready to take the next step? Apply now and be part of our exciting journey