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Digital Marketing Executive
3 weeks ago
Love the digital world?
Do you enjoy collaborating with various different industries across multiple projects?
Keeping content fresh, up to date with the world is essential to a global brand like Rentokil Initial.
Are you ready to make a positive impact on a global scale?
Keep reading
The basics...
- The Marketing & Innovation (M&I) function is accountable for the overall growth strategy of the Rentokil Initial Group across the Pest and Hygiene Categories.
- M&I is accountable for all Marketing and Innovation activities, including branding and marketing communications, proposition development and deployment, product and service innovations, as well as the science and regulatory programmes.
- We support the creation and management of all digital marketing activities - customer experience/journeys across all digital platforms, digital content marketing, paid advertising, digital conversion optimisation, public domain websites, social marketing and the digital technical platform.
- The Digital Marketing Team has three core accountabilities;
- Ensuring a ‘fit for purpose’ digital estate
- Aligned with supporting RI’s business strategy
- Principally around driving organic growth; maximising the return on our digital marketing investment across all digital channels and evolving and maintaining our current digital platform and web estate.
- Within the Digital Marketing Team there are 7 areas of activity spanning Data & Analytics, Performance Marketing, Content Marketing, CRM, User Experience, Platforms & Deployment, and Market liaison, delivered by a team of 30-40 colleagues.
Requirements:
- Roll out of new products, upgrades and functionality to market sites through Content Management Systems such as Magnolia, Sitecore, and Wordpress
- Assisting with the delivery of tasks, varying from SEO, Data, and content management to support our core projects and digital strategy
- Support the testing and launch of new Product functionality across key/identified Markets.
- Support the updating of, and maintenance of, our Digital Marketing Technology Stack
- Support the launch/development of ongoing web Performance improvements
- Ensure Quality Assurance of sites or additional sections prior to launch
- Ensure accuracy and speed of delivery across multiple projects
- Support and administer Product Development Changes
- Training and supporting markets on how to use Magnolia
- Support and lead the build of new acquisition brands in Magnolia.
- Working closely with new teams with QA and support to go live
- Jira admin - Following our agile project management process to schedule and manage tickets, sprints, track tickets to completion
Qualifications
Degree level qualification in Marketing, Digital, IT or similar or an equivalent Marketing/IT based qualification
Benefits:
- Competitive salary and bonus scheme
- Hybrid working
- Rentokil Initial Reward Scheme
- 23 days holiday, plus 8 bank holidays
- Employee Assistance Programme
- Death in service benefit
- Healthcare
- Free parking
At Rentokil Initial, our customers and colleagues represent diverse backgrounds and experiences. We take pride in being an equal opportunity employer, actively encouraging applications from individuals from all walks of life. Our belief is that everyone irrespective of age, gender, gender identity, gender expression, ethnicity, sexual orientation, disabilities, religion, or beliefs, has the potential to thrive and contribute.
We embrace the differences that make each of our colleagues unique, fostering an inclusive environment where everyone can be their authentic selves and feel a sense of belonging. To ensure that your journey with us is accessible if you have any individual requirements we invite you to communicate any specific needs or preferences you may have during any stage of the recruitment process. Our team is available to support you; feel free to reach out to ( ) if you need anything
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