Digital Marketing Manager

2 weeks ago

Leicestershire, United Kingdom Champions UK plc Full time

Champions (UK) plc is one of the UK’s leading brand agencies, boasting an enviable portfolio of clients, regionally, nationally and internationally. A family-owned business with traditional family values, Champions has grown over the past 15 years and has evolved significantly. Proudly, we continue to invest in our staff and new technology to ensure we are at the cutting edge of providing our clients with the most up to date services that achieve their desired results. The successful candidate will be a heavy hitter, who would be turning their skillset to any Drupal based challenge. Responsibilities Ensuring all content created reflects the client’s tone of voice and brand value Participating in content brainstorming sessions Coordinating content marketing activities with the in-house and external PR teams Proofing and editing content Creating detailed project briefs for copywriters and designers Planning, writing and outreaching guest posts with guidance from the SEO team Supporting the digital marketing team with project organisation Overseeing and executing email marketing strategies, working with the creative team to create professional templates and eshots Conduct in-depth content audits using tools such as SEMrush, Google Analytics, Ahrefs and more Working with the Head of Digital to create and deliver data-driven digital marketing strategies Helping project managers and the New Business team with ideas for business proposals and pitches Competitor and market analysis Support with content marketing strategies Keeping up to date with current digital trends Working alongside the digital marketing team to ensure the emails integrate with websites Produce inspiring and engaging copy suitable for digital communications Engage in link-building outreach Record and analyse email marketing statistics, provide regular campaign performance reports, keeping documentation up to date for the senior management team Gather, analyse and interpret continuous intelligence including industry trends and competitor activity. Performing administrative tasks to ensure the functionality of marketing activities Employing online marketing analytics to gather information from digital channels Updating databases, spreadsheets and plans Creating and uploading copy and images for the organisation’s website Research new online media opportunities that may benefit the business Experience, Qualifications and Skills Required Experience using email marketing tools, particularly Mailchimp and Hubspot Enthusiastic and capable of working within a team and on your own Fluent written and spoken English is essential Knowledge of and genuine interest in digital marketing Excellent content writing skills Impeccable attention to detail with the ability to spot gaps Strong analytical skills Proactive and professional ‘can-do’ attitude to work and continuous professional development Well organised, flexible and able to work in a fast-paced environment Willingness to learn other digital marketing areas Ability to create clear design briefs The ability to take on new knowledge, software and ideas as well as being able to develop your own ideas Benefits On-site gym The opportunity to take country walks around our grounds for exercise and well being New starter goodie bag Enhanced holiday allowance after two year continuous service with the company Modern, clean and spacious office in our new £1million digital hub Departmental socials Ongoing Training Contributory pension scheme Birthday bottle of bubbly My SmartE app Work Location: In person

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